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Monday, September 30
 

10:00am

BOOTCAMP: Data Visualization, with Alteryx and Tableau
Speakers
avatar for Brian Dirking

Brian Dirking

Director of Product Marketing, Alteryx
Brian Dirking is director of product marketing at Alteryx. He has been in the high-tech industry for more than 15 years, holding product management, business development and product marketing roles at Stellent, Oracle, and Box. At Alteryx, Brian is responsible for go-to-market strategy, planning and execution on partner and Big Data programs.
avatar for Robert Green

Robert Green

Director of Product Management, Tableau
Robert joined Tableau in 2012 to drive product innovations that help the average business user visualize their data.  Robert has always been fascinated by the art of visualization and organization of large data.  He spent many years with Silicon Graphics creating large data visualization solutions and partnerships.  Robert also worked for Intel (McAfee division) leading the product team’s efforts to build consumer security... Read More →


Monday September 30, 2013 10:00am - 1:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

BOOTCAMP: Hadoop
Speakers
avatar for Glynn Durham

Glynn Durham

Senior Instructor, Cloudera
Glynn Durham teaches all the courses Cloudera offers and helped develop Cloudera’s data science curriculum and exam. Durham first worked as an Oracle database administrator, then as an author and principal instructor of Oracle developer training, followed by a term at MySQL. He holds a B.A. from Louisiana College and an M.S. in computer science from LSU.


Monday September 30, 2013 10:00am - 1:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

BOOTCAMP: Intro to Data Science & Machine Learning
Register for this event: http://zipfianacademy-dataweek.eventbrite.com/ (Anyone with a DataWeek Pro Pass may attend without separate registration.)

Great data scientists are miners and analysts who generate superhuman insights with computer power. This 1-Day Bootcamp is an opportunity to learn fundamental skills of data science and machine learning. The workshop is taught by Zipfian Academy, a school for the next generation of data scientists.
In this workshop, you'ill:
  • Gain an understanding of basic principles of data mining and analysis
  • Get hands-on experience using machine learning tools in Python
  • Work alongside instructors and other students with scikit-learn on classification, regression, and clustering of data
  • Learn next steps to develop your skills as a data scientist plus resources to help you 
  • Connect with other aspiring data scientists and start participating in the growing data science community
Learn more about this 1-Day bootcamp. 

Speakers
avatar for Jonathan Dinu

Jonathan Dinu

Founder, Zipfian Academy
Jonathan first discovered his love of all things data while studying Computer Science and Physics at UC Berkeley. In a former life, he worked for Alpine Data Labs developing distributed machine learning algorithms for predictive analytics on Hadoop. Jonathan has always had a passion for sharing the things he has learned in the most creative ways he can. He has been a mentor at Dev Bootcamp, taught classes at General... Read More →
avatar for Ryan Orban

Ryan Orban

Founder, Zipfian Academy
Ryan is fascinated by data in all its forms, binary and biological. Trained in Genetics and Genomics at UC Berkeley, he plumbed the depths of plant immunity at the Plant Gene Expression Center, building big data applications targeting next-generation sequencing technologies.  As a Sr. Systems Engineer at Nutanix, he worked on scale-out distributed computing solutions for virtualized environments. When not trying to... Read More →


Monday September 30, 2013 10:00am - 1:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:30pm

BOOTCAMP: Responsive Information Design for Dynamic, Data-Driven Infographics
Influenced by recent trends in responsive interface design, and growing out of a need to visualize real-time and social media data, today’s information designers have adopted techniques for designing visualizations of unpredictable data destined for a series of device scales.

Speakers
avatar for Adam Breckler

Adam Breckler

Co-Founder & VP Product, Visually
Adam is a veteran of several internet startups including Mint.com and SaveBrite.com where he held development, design and marketing roles. In his role as VP of Product at Visually, he leads up Visually’s Dynamic, Data-Driven Infographic projects, working with teams of design loving developers and data-savy designers to build the next generation of dashboard, reporting and product interfaces.
avatar for Drew Skau

Drew Skau

Visualization Architect, Visually
Drew Skau is Visualization Architect at Visual.ly and a PhD Computer Science Visualization student at UNCC with an undergraduate degree in Architecture.


Monday September 30, 2013 1:30pm - 3:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:30pm

BOOTCAMP: Intro to Data Science & Machine Learning
Register for this event: http://zipfianacademy-dataweek.eventbrite.com/ (Anyone with a DataWeek Pro Pass may attend without separate registration.)

Great data scientists are miners and analysts who generate superhuman insights with computer power. This 1-Day Bootcamp is an opportunity to learn fundamental skills of data science and machine learning. The workshop is taught by Zipfian Academy, a school for the next generation of data scientists.
In this workshop, you'ill:
  • Gain an understanding of basic principles of data mining and analysis
  • Get hands-on experience using machine learning tools in Python
  • Work alongside instructors and other students with scikit-learn on classification, regression, and clustering of data
  • Learn next steps to develop your skills as a data scientist plus resources to help you 
  • Connect with other aspiring data scientists and start participating in the growing data science community
Learn more about this 1-Day bootcamp. 

Speakers
avatar for Jonathan Dinu

Jonathan Dinu

Founder, Zipfian Academy
Jonathan first discovered his love of all things data while studying Computer Science and Physics at UC Berkeley. In a former life, he worked for Alpine Data Labs developing distributed machine learning algorithms for predictive analytics on Hadoop. Jonathan has always had a passion for sharing the things he has learned in the most creative ways he can. He has been a mentor at Dev Bootcamp, taught classes at General... Read More →
avatar for Ryan Orban

Ryan Orban

Founder, Zipfian Academy
Ryan is fascinated by data in all its forms, binary and biological. Trained in Genetics and Genomics at UC Berkeley, he plumbed the depths of plant immunity at the Plant Gene Expression Center, building big data applications targeting next-generation sequencing technologies.  As a Sr. Systems Engineer at Nutanix, he worked on scale-out distributed computing solutions for virtualized environments. When not trying to... Read More →


Monday September 30, 2013 1:30pm - 4:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123
 
Tuesday, October 1
 

10:00am

BOOTCAMP: Introduction to DynamoDB and Lab
DynamoDB is a fast, fully managed NoSQL database service that makes it simple and cost-effective to store and retrieve any amount of data, and serve any level of request traffic. All data items are stored on Solid State Drives (SSDs), and are replicated across 3 Availability Zones for high availability and durability.

We will have a presentation on DynamoDB which will highlight key features and benefits. Then we will follow up on working on a lab better understand how to use DynamoDB. AWS accounts will not be needed, we will be providing access to our training platform.

Speakers
avatar for Ben Butler

Ben Butler

Sr. Product Manager, Big Data, Amazon Web Services
Ben Butler has been an award winning solutions architect and trainer at Amazon Web Services and is currently the Senior Product Manager for Big Data. Ben has a passion for helping government agencies, companies and organizations drive innovation into their products and processes from direct insights into their data. Ben's technical expertise ranges from petabyte-scale data warehousing to architecting real-time, low-latency NoSQL architectures... Read More →


Tuesday October 1, 2013 10:00am - 11:30am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

BOOTCAMP: API Strategy
Speakers
avatar for Chris Ismael

Chris Ismael

Developer Advocate, Mashape
I'm Chris Ismael, Developer Evangelist at Mashape. I create value for developers and API providers by connecting them through Mashape, the API Marketplace. Prior to Mashape, I was a Microsoft Developer Evangelist and Nokia Developer Manager. You can follow me at @craftshape


Tuesday October 1, 2013 10:00am - 1:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

BOOTCAMP: Data Science: Scala and Analytics (Open Talk)
Speakers
avatar for John De Goes

John De Goes

CTO, Precog
John A. De Goes has been working professionally in distributed systems design and development for more than a decade. Author of multiple best-selling technical books, and a major contributor to open source, John has an extensive background in in scientific and distributed computing, and large-scale analytics. John is a frequent and well-received speaker at industry events. Recent engagements include Strata Conference, MongoDB Conference... Read More →


Tuesday October 1, 2013 10:00am - 1:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:30pm

Robert Scoble fireside chat with Chris Perry
Speakers
avatar for Christian Perry

Christian Perry

Executive Producer, Beta Ltd.
avatar for Robert Scoble

Robert Scoble

Startup Liaison Officer


Tuesday October 1, 2013 1:30pm - 2:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:30pm

BOOTCAMP: MongoDB

Tuesday October 1, 2013 1:30pm - 4:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:30pm

BOOTCAMP: Introduction to R
The Introduction to R workshop will cover the fundamentals of the R language with the goal of getting a participant to the level where she or he can conduct an exploratory data analysis in R, build linear models and perform standard data mining tasks such as clustering and classification analyses. The workshop will start by orienting participants to the R universe, cover the fundamentals of R data structures and functions and work through the code to perform data mining tasks. No prior experience with R is required. However, some experience with another programming language and data mining would be helpful.

Speakers
avatar for Joseph Rickert

Joseph Rickert

Data Scientist Community Manager, Revolution Analytics
Joseph is a Data Scientist and Community Manager at Revolution Analytics with a passion for analyzing data and teaching people about R. He is a regular contributor to the Revolutions blog and an organizer of the Bay Area R Users Group. Joseph is a long-time Silicon Valley start-up guy with experience building statistical models in industries as diverse as local area networks and healthcare. Joseph holds graduate degrees in both the Humanities and... Read More →


Tuesday October 1, 2013 1:30pm - 4:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

PANEL: Lean Metrics
Tuesday October 1, 2013 2:00pm - 2:20pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:30pm

TALK: Analytics As Part of Company Culture
In this talk, I will discuss how we use data at Etsy to inform product development, from prioritization to experimentation to launch communication, and everything in between. I will discuss the challenges of planning with continuous experimentation and deployment, as well as the evolution of Etsy's data culture. I'll answer questions like: How did we get everyone to care about experiments? How do we combat the instincts to make the data "look good"? How do we manage running dozens of experiments simultaneously? 

Etsy is the world’s online marketplace for handmade and vintage goods. Etsy's mission is to enable people anywhere to easily build and directly support independent, creative businesses. At Etsy, we push code over 30 times a day and we have terabytes of data generated by the tens of millions of members of our community.

Speakers
avatar for Nell Thomas

Nell Thomas

Group Manager, Data Analytics, Etsy
Nellwyn Thomas is the manager of the Data Analytics team at Etsy, where she works closely with product, marketing, and engineering to scout, build, instrument and improve Etsy’s product portfolio. Before Etsy, she worked on analytics and product teams at two smaller NYC start-ups. She is a graduate of Harvard College, and holds a master’s degree from the University of Pennsylvania.


Tuesday October 1, 2013 2:30pm - 3:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:30pm

Etsy Talk on Data-Driven Product Design
Tuesday October 1, 2013 2:30pm - 3:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

FIRESIDE CHAT: Optimizely
Tuesday October 1, 2013 3:00pm - 3:20pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

Test Driven Business
Speakers
avatar for David Bland

David Bland

Principal Advisor, Neo Innovation


Tuesday October 1, 2013 3:00pm - 3:20pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:30pm

PANEL: Can you change user behavior?
Changing user behavior is either the metric of achievement for a technology startup - or a sure sign of early failure. Will users ever fundamentally change how they live or work in order to properly use your product? If the goal of your startup is to acquire new users with a bare minimum of change to their work / life behavior - can you really solve interesting problems? "Changing user behavior" may take on different meanings in different contexts - such as influencing behavior through UX design or gamification - or changing behavior with financial incentives. But for most of us tech entrepreneurs- can we honestly aim to change user behavior?

Moderators
avatar for Heather Browning

Heather Browning

STEM Game Designer, Agnitus
Heather is the STEM Game Designer at Agnitus, a tablet educational game company focusing on early education. She is passionate about games and how games can be used to improve various aspects of our lives.  | | | She believes games can be widely utilized to make people smarter and life more enjoyable and rewarding. She stress tested education by teaching for several years in alternative education programs which often targeted marginal... Read More →

Speakers
avatar for Kris Duggan

Kris Duggan

Chief Strategy Officer & Co-Founder, Badgeville
Kris Duggan is a serial entrepreneur with a passion for building innovative, fast-growing SaaS companies with thousands of delighted customers. He is dedicated to helping brands on the web increase user engagement by leveraging proven techniques in social gaming and loyalty. A sought-after speaker on gamification, analytics and user engagement, Kris is a thought leader of innovative ways to incorporate game mechanics and social loyalty programs... Read More →
avatar for Jason Hreha

Jason Hreha

Founder, Dopamine
Jason is a Product and Behavior Designer. Previously, he led product at social donation platform Rally. His experience in behavior design stems from working as an Applied Psychologist with Stanford University’s Persuasive Technology Lab. In that role, he led a project to come up with a taxonomy of human behavior – complete with strategies for changing each different behavior type. This was used as the behavior- change framework for... Read More →
avatar for Richard White

Richard White

Founder & CEO, UserVoice
Richard White is the founder and CEO of UserVoice, where he focuses on making sexy products for un-sexy markets such as customer service. | | Prior to UserVoice, Richard was the lead designer on Kiko.com, a Y-Combinator-funded calendaring product. After Kiko, Richard founded SlimTimer, simple time tracking for freelancers, where he experimented with name-your-own-price freemium models. | | The common thread throughout all these ventures is... Read More →


Tuesday October 1, 2013 3:30pm - 3:50pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

6:00pm

DataWeek 2013 Hiring Mixer
Tuesday October 1, 2013 6:00pm - 8:00pm
SPUR Urban Center 654 Mission St. San Francisco, CA
 
Wednesday, October 2
 

9:00am

Opening Remarks
Speakers
avatar for Geoff Domoracki

Geoff Domoracki

CEO & Founder, Data 2.0
Geoff Domoracki is the co-founder and CEO of Data 2.0. A philosophy major turned web entrepreneur, Geoff lives in the cross-section of startups, technology, and society. Geoff is also the co-founder of Techweek, the largest Midwest startup & technology conference, as well as a consultant for investment firms such as Lightbank, the venture capital firm behind Groupon. His interests include open data, microfinance, venture capital, and... Read More →
avatar for Jonathan Pasky

Jonathan Pasky

Co-Founder, DevNetwork
Jonathan Pasky is the co-founder of DevNetwork. He is also the co-founder of Techweek and a patent attorney and principal at Pasky IP Law LLC, a boutique intellectual property law firm. Previously, he was Chief Legal Officer at FanFound, a Chicago-based music startup. Jon is a mentor at Excelerate Labs, on the Board of Directors of the Chicagoland Chamber of Commerce, and has served as a judge for numerous competitions, including SeedCon... Read More →


Wednesday October 2, 2013 9:00am - 9:10am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

9:10am

Featured Panel: Discussing World Innovation and Community-Building: Data and API's
This opening panel of DataWeek invites data and technology executives from across the globe to discuss the state of the world data economy - the spread of data innovation - enterprise investments in big data solutions - community building of data hackers - and topics key to building global awareness for the power of data. 

Speakers
avatar for Jaroslav Gergic

Jaroslav Gergic

VP, R&D and Operations, GoodData
avatar for Tryggvi Lárusson

Tryggvi Lárusson

Co-founder and CTO, GreenQloud
Tryggvi is an expert in the architecture of enterprise web applications, specializing in storage and network systems for both hardware and virtualized environments. At GreenQloud, he is focused on capitalizing on technologies that enable the convergence of sustainable cloud application development and systems operations. | | Prior to founding GreenQloud, Tryggvi was the Co-founder, Chief Technical Officer and Chairman of Idega Software, which... Read More →
avatar for DH Lee

DH Lee

Community Catalyst, plivo
Basically my HN bio: | | I bake a community at Plivo. I was born and raised in "South" Korea. After 2 years of compulsory military service, I headed to Finland where I did interesting projects: | | - startuplife.fi: co-managed a startup internship program connecting talents in Finland and startups in SV/SF/NYC. (27% had prior startup-related exp. -> 80% later ended up working at startups or founding one.) | | - Dayforfailure.com: built... Read More →
avatar for Mehdi Medjaoui

Mehdi Medjaoui

Co-founder, Webshell.io, OAuth.io & APIdays.io Conferences
| Mehdi believes that APIs are the future of software. Mehdi co-founded webshell.io and oauth.io, tools for developers to integrate APIs easily into their web and mobile apps.He also founded APIDays.io conferences (Paris, Madrid , San Francisco) to make the worldwide API actors to meet and build together the programmable web and he also manage the API rating agency blog to help developers to better understand the data and service... Read More →
avatar for Hermione Way

Hermione Way

Founder, Startup World
| Hermione Way (born in Devon, England) is a new media journalist, Reality TV personality,[1] and entrepreneur.[2] She currently resides in San Francisco.[3] Way started Newspepper, an internet video production company.[4] and works as video correspondent for The Next Web.[5] Way was also a featured cast member, along with her brother, Ben Way, on Start-Ups: Silicon Valley, a reality show on Bravo.[6][7] She later launched a global start-up... Read More →


Wednesday October 2, 2013 9:10am - 9:50am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

9:50am

SPOTLIGHT: The next generation of cloud computing
Cloud computing has taken the market by storm, but unfortunately many users aren't experiencing the cost savings or performance they were hoping for. In addition, the wide adoption of a variety of new high performance databases is putting increased demands on cloud services platforms. This presentation will cover the technologies that are needed to solve these challenges.

Speakers
avatar for Bruce Templeton

Bruce Templeton

CEO, NephoScale
Bruce Templeton is both a computer networking and web hosting industry veteran. Throughout the 1990s, he worked for, or with, many companies in the networking, security, computing, and storage industries. He joined Foundry Networks in 1999 when it was an early stage pre-IPO company, and participated in creating a successful IPO. He co-founded NephoScale in 2009, which was the result of accumulated experience and relationships developed over a... Read More →


Wednesday October 2, 2013 9:50am - 9:55am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

Lightning Talk: Creative Ways to Benefit from Big Data
In a relatively brief chunk of history, yesterday’s warehouses have been transformed into today’s data centers, and now the challenges we face, in addition to how to capture and store data, include focusing on how to curate it and benefit from it. Companies are taking a virtual glut of information and making it actionable using APIs without compromising security. For example, companies use predictive technology to forecast a SKU’s performance, generate recommended items, or formulate which special offer will get the best customer response.

As we’ve seen at SheerID, creatively utilizing Big Data produces big opportunities. A Big Data resource if there ever was one, SheerID’s verification technology leverages constantly updated, authorized data in a way that may not have been possible six or seven years ago because of old infrastructure. By using exclusive, authoritative data sources to determine whether or not customers qualify for gated offers, companies who use our eligibility verification platform increase their margins by decreasing fraud. They also report an increase in incremental revenue as they reach new audiences like teachers, military, or college students with a customized, exclusive offer. Because the service can be used at the point of sale, it can also have a lot of value to retailers from a loss prevention standpoint. Consumers actually benefit from their own data by gaining access to discounts and special offers.

In a 10 minute presentation I will inspire leaders in the Data community with our customer case studies utilizing Big Data increative ways to benefit both companies and end consumers.

Speakers
avatar for Jake Weatherly

Jake Weatherly

CEO, SheerID
Jake is a co-founder of SheerID, the first and only online software platform to provide instant and seamless eligibility verification. As CEO, Jake spends much of his time and energy on the overall vision and direction of SheerID. When he is not concentrating on company culture, channel expansion, and strategic partnerships Jake is consistently pushing to reach company milestones ahead of time and under budget.


Wednesday October 2, 2013 10:00am - 10:10am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

Real-time Analytics with Hadoop, NoSQL and Storm


From digital advertising and ecommerce to financial services and retail, companies are looking to grow profits by interacting with consumers in real-time based on a 360-degree picture of what they care about, where they are, and what they are doing now. This means developing applications that combine the historical analysis provided by Hadoop with real-time analysis through Storm and within NoSQL databases, themselves.

 

This talk will examine design considerations and development approaches for successfully delivering interactive applications based on real-time analysis using a combination of Hadoop, Storm and NoSQL.  



Wednesday October 2, 2013 10:00am - 10:10am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

Lightning Talk: Qubole
Join Qubole's Gil Allouche for an introduction to the cutting edge Big-Data-as-a-Service platform that is the talk of DataWeek!  If this peek into Qubole Data Service interests you, be sure to attend one of the sessions later in the day featuring Qubole's technical thought leaders.

Speakers
avatar for Gil Allouche

Gil Allouche

VP of Marketing, Qubole
Gil Allouche has recently joined Qubole as the Vice President of Marketing.  Most recently, Gil was Sr. Director of Marketing at Karmasphere, after stints at TIBCO and SAP.


Wednesday October 2, 2013 10:00am - 10:10am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

TALK: Data, Interconnectedness and the Internet of Things
The Internet of Things is redefining our views on situational awareness.  Where this used to be a largely social concern, society and technology are blending to create new ways of perceiving and acting on our environments.  This presentation will give an overview of the rise of machine-to-machine data and the value that can be derived from a new kind of interconnectedness. 

Speakers
avatar for Robin Gilthorpe

Robin Gilthorpe

CEO, Terracotta
Robin Gilthorpe has many years of management experience in the IT industry at all phases of company evolution, from start-up, through growth phase, to turnaround situations. | | Before joining Terracotta, he was senior vice president at TIBCO Software Inc. where he was responsible for all customer-related activities including consulting, sales and after-sales support in the Americas. He also served in an advisory capacity on M&A strategy and... Read More →


Wednesday October 2, 2013 10:00am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

WORKSHOP: Discover NoSQL Development with Couchbase
This workshop will allow you to discover the basis of NoSQL Document oriented databases. This hands-on lab will drive you through the key concepts NoSQL document databases 
- JSON Documents
- Key/Value databases
- Map Reduce
- Cluster Elasticity
You will learn how to install and configure Couchbase Server 2.0 and use your favorite language (Java, or other…) to create your first NoSQL application. 

If you want you will also learn how to integrate full text search into your application using the Couchbase Elastic Search plugin.

Couchbase Server is easy to install on Linux, OS X or Windows so "Come as you are".

Speakers
avatar for Matt Ingenthron

Matt Ingenthron

Director, Developer Solutions, Couchbase
Matt is an experienced web architect with a software development background. He has deep expertise in building, scaling and operating global-scale Java, Ruby on Rails and AMP web applications. He has been a contributor to the memcached project, one of the maintainers of the Java spymemcached client and a core developer on Couchbase. He is currently heading up Couchbase's work in getting the right bits needed for PHP, Java, .NET and Ruby... Read More →


Wednesday October 2, 2013 10:00am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

PANEL: The Enterprise as a Data Platform
Liberating and integrating data siloes within an enterprise is proving just as vital to the big data revolution as publishing data to the public. This panel explores topics in viewing the enterprise as a "data hub" that requires data standardization, quality control, integration, and analysis across the entire enterprise of data. Is the advent of "big data" and the exponential growth of available data making cross-enterprise data integration more difficult? Normalization, standardization, cleaning and quality control, data scientist work-hours: what is the biggest bottleneck in the vision of the enterprise as an integrated data hub?

Moderators
avatar for Vahid Razavi

Vahid Razavi

CEO & President, BizCloud ®
Vahid Razavi is a technology executive with 15 years of experience in the IT arena, spanning cloud computing, enterprise software, software as a service, enterprise and web 2.0, and big data. He is the Director and Founder of BizCloud®, a leading cloud computing and SaaS service provider. In this role, Mr. Razavi focuses on developing partnerships with industry leaders and uses customer insights to ensure that BizCloud® cloud technology... Read More →

Speakers
avatar for Todd Goldman

Todd Goldman

Vice President and General Manager for Enterprise Data Integration, Informatica
Todd Goldman is the Vice President and General Manager for Enterprise Data Integration at Informatica, the world’s number one independent provider of data integration software. Under his direction, Informatica enables organizations to access and integrate data from virtually any business system, in any format, and deliver timely, trusted, and relevant data throughout the enterprise at any speed to dramatically lower costs, boost... Read More →
avatar for Denise Hemke

Denise Hemke

Director of Engineering, Platfora
Denise Hemke is Director of Engineering at Platfora where she manages front-end and application-tier team. The team is responsible for innovation and delivery of the customer surface area of the Platfora application, which includes rendering large scale visualizations. These visualizations are what give Platfora customers key business insights and provide analysts and data scientists visibility into the... Read More →
avatar for Dimitri Sirota

Dimitri Sirota

SVP Business Unit Strategy, Security, Layer 7 Technologies
Dimitri Sirota is an accomplished entrepreneur and a pioneer in the security field. Prior to co-founding Layer 7 Technologies, Dimitri co-created the award-winning Virtual Private Network provider eTunnels Inc. Dimitri spearheaded its early marketing and business development activities, establishing eTunnels as a leader in secure connectivity for the extended enterprise. He has also worked in senior product marketing and channel development roles... Read More →


Wednesday October 2, 2013 10:00am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

TALK: Assessing Data Quality through Crowd Stewardship
With spread of mobile devices and big data solutions' ability to analyze large data sets, organizations are seeking to leverage more and more data.  However, with increased data sets, decision making speed may actually slow down because of the challenges with integrating and looking for actionable intelligence, while also trying to assess to quality of the information and insights.
Data.com faces a similar challenge in how to leverage a large community of end users to curate a business contact asset and has invested in leveraging a combination of big data analytics and machine learning in its patent pending "fact and assertion driven data quality assessment techniques"
In this session, Mehmet Orun, Data.com's Director of Data Quality will describe how his organization has deployed automation to aid in data stewardship activities, starting with the business problem, all the way to evaluating trust level of data sources on an ongoing basis.

Speakers
avatar for Mehmet Orun

Mehmet Orun

Director, Data Quality, Salesforce.com
Mehmet Orun is the Director of Data Quality at Data.com, where he is accountable for the overall data assets, data quality program, and business intelligence platform.  Prior to his role at Salesforce.com, Mehmet was an Enterprise Architect and IT Solution Owner for Genentech’s data architecture initiatives for over 8 years.  Mehmet  sits on the board of DAMA International, holds a master level CDMP, and is the primary... Read More →


Wednesday October 2, 2013 10:00am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

PANEL: Ask an investor: Emerging Markets in Big Data
Though the big data revolution began around an era of data-crunching and data-analyzing tools for any enterprise - the new frontier for big data technologies lies in industry verticals such as health care, energy, ecommerce, even small business or consumer. From an investor's perspective, what types of big data products - and what emerging markets for those products - are proving most interesting on the horizon? Is there more innovation to be funded in the narrow scope of simply crunching more data faster, or is the long tail of emerging markets where the next wave of innovation will occur?

Moderators
avatar for Derrick Harris

Derrick Harris

Senior Writer, GigaOm
Derrick has been a technology journalist since 2003 and has been covering cloud computing, big data and other emerging IT trends for GigaOM since 2009. He has written the words “cloud” and “Hadoop” possibly more than any other person on the planet. Derrick lives in Las Vegas and has a law degree from the University of Nevada, Las Vegas. Away from the office, Derrick trains in muay thai and is active in animal welfare... Read More →

Speakers
avatar for Brian Ascher

Brian Ascher

Partner, Venrock
Brian Ascher joined Venrock in 1998 as a Kauffman Fellow and is currently a partner based in Venrock’s Palo Alto office. Brian focuses on a broad range of Internet (both consumer and B2B) and Healthcare IT investments and currently serves on the Board of Directors of Vocera (NYSE: VCRA), as well as several private companies, including Awarepoint, Retail Solutions, Inrix, and Billfloat. Past investments include ADiFY (acquired by... Read More →
avatar for Ethel Chen

Ethel Chen

Vice President, Norwest Venture Partners
Ethel focuses on early and late stage venture investments in enterprise software and infrastructure including areas such as big data, SaaS, healthcare IT, security, mobile and cloud. Companies Ethel works with include Hadapt, InsightsOne, Health Catalyst, CareCloud, Act-On Software, Elemental Technologies and ClearDATA. | | Before joining NVP in 2008, Ethel worked at Index Ventures where she evaluated investment opportunities in technology... Read More →
avatar for Mike Dauber

Mike Dauber

Principal, Battery Ventures
Mike has been with Battery since 2008, and as a Principal in the firm’s Menlo Park office he’s focused on entrepreneurs, ideas and companies building disruptive technology for the enterprise. Mike has been involved with Continuuity, a stealth big data startup born out of Battery’s Entrepreneur in Residence program, since the company’s inception, and is also engaged with Calxeda, Nutanix, and Platfora. He is also on the... Read More →
avatar for Karan Mehandru

Karan Mehandru

General Partner, Trinity Ventures
Karan is a General Partner at Trinity Ventures. Karan joined Trinity Ventures in 2010 and brings significant technology investing and operating experience to the firm. At Trinity, he focuses on venture investments in SaaS, big data, cloud computing and mobile. Karan led Trinity’s investments in Act-On Software, ScaleArc and RJMetrics. Karan currently serves on the Board of Directors of Act-On Software and RJMetrics, and works closely with... Read More →
avatar for Luis Robles

Luis Robles

Partner, Sequoia Capital
Luis Robles focuses on cloud computing investments and leads our big data efforts. He is a Director of 10gen and ThousandEyes. Prior to joining Sequoia Capital in 2010, he was an early software engineer and a Senior Product Manager at VMware where he helped build out various product lines that grew into $100M+ businesses for the company. Luis has B.S. and M.S. degrees in Computer Science from Stanford University and an M.B.A. from Harvard... Read More →


Wednesday October 2, 2013 10:00am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:10am

Lightning Talk: EMC
Speakers
avatar for Erik Wilde

Erik Wilde

Architect, EMC


Wednesday October 2, 2013 10:10am - 10:20am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:10am

Lightning Talk: I've Always wanted to Data Model
One of the tenets of Big Data is that it allows developers to work with "unstructured" data. But unless you're piping /dev/random, there's no such thing as *truly* unstructured data; only data whose structure you don't understand yet. In this lightning talk, we'll take a tour of the core fundamentals of deep data structure modeling, and see how the rigid tools and techniques of the past have failed us in the modern world of agile software and big data. We'll delve into what hope there is for understanding the semantics and structure of data that doesn't play by the rules of an RDBMS.

Speakers
avatar for Ian Varley

Ian Varley

Principal Member of Technical Staff, Salesforce
Ian Varley holds a Masters degree in Software Engineering from the University of Texas at Austin. His 2009 Masters Thesis, “No Relation: The Mixed Blessings Of Non-Relational Databases” was an early and widely cited analysis of design patterns in NoSQL databases. He currently works on the core data team at Salesforce.com and lives in Austin, TX.


Wednesday October 2, 2013 10:10am - 10:20am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:10am

Lightning Talk: The Future Intersection of Hadoop and Data Integration

In this session, Ash Kulkarni will provide an overview of the data integration challenges that are stymieing big data projects. He will then discuss ways in which proven data integration practices can be married to the inherent flexibility of Hadoop to overcome these challenges. Ash will provide perspective on how traditional problems like code reuse, data transparency and lineage, and data quality need to be viewed with a slightly different slant when applied to the types of problems Hadoop is being used for today. He will discuss how having a plan to address these issues head-on will allow forward-looking organizations to use their big data strategically and to make Hadoop a part of their enterprise architecture. By sharing his perspective about this next major step towards the maturity of Hadoop, Ash will discuss why Hadoop is poised to change the face of analytics and data management.


Speakers
avatar for Ashutosh Kulkarni

Ashutosh Kulkarni

Senior Vice President and General Manager, Informatica Data Integration and Data Quality, Informatica
Ashutosh “Ash” Kulkarni is senior vice president and general manager of Informatica’s Data Integration and Data Quality business units. Kulkarni is responsible for the product strategy, product management, and go-to-market of Informatica’s Data Integration and Data Quality platform products. He is also responsible for Informatica’s emerging technologies businesses. Prior to Informatica, Kulkarni spent many years at... Read More →


Wednesday October 2, 2013 10:10am - 10:20am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:20am

Lightning Talk: Tips and Uses for Hadoop in the Enterprise
Hadoop can revolutionize Enterprise workload and make business agile. But the tools must be part of an ecosystem, must be part of an overall data strategy, and are not to be underestimated. Gain an understanding of Hadoop in the Enterprise with tips for using Hadoop for unstructured and structured data, processing big data, enterprise data hub, data archive, analytics and deep analytics, operational processing, and high disk and high CPU applications.

Speakers
avatar for Andy McNalis

Andy McNalis

Sr. Manager, Hadoop Infrastructure, Sears Holdings Corporation
Andy is Sr. Manager of Hadoop Infrastructure at Sears Holdings Corporation. For the past three years, Andy has been a leading member of the team that builds, deploys and manages an enterprise-scale Hadoop platform at Sears. Part of MetaScale’s Hadoop Center of Excellence, Andy is involved in the development of design best practices for Hadoop and helps companies accelerate their learning curve to quickly implement robust, production-ready... Read More →


Wednesday October 2, 2013 10:20am - 10:30am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:20am

Lightning Talk: Tales of a Reluctant Health Data Scientist
One patient, 13 problems, 8 prescription medications, 8 medical consultants, multiple competing plans and objectives, and a health system that is pleased with the care it is giving as the patient's state of health continues on the downward spiral. A few simple biomarkers, lots and lots of data, a new integrated view and improving state of health. A quick tale of the transforming power of data in the management of chronic health conditions.

Speakers
avatar for Dave Riley

Dave Riley

Chief of Informatics, Harris Health Care Solutions, Harris
Mr Riley is the Chief of Informatics for Harris Health Care Solutions where he is currently involved with the company's big data initiatives with a focus on health data. Intrigued by the concepts of P4 medicine he has spent the last few years focused on utilizing "omics" data to develop specific protocols for managing patients with multiple chronic conditions giving them the tools to make data driven decisions in managing their own care. For... Read More →


Wednesday October 2, 2013 10:20am - 10:30am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:20am

Lightning Talk: Streaming SQL for real-time, high velocity machine data analytics
The SQL language is back on the rise, as executing streaming SQL queries over existing systems make it now possible to query unstructured log file, sensor and network machine data sources on the fly and in real-time. 

This lightning session presents how a 100% standards-compliant streaming SQL language can utilize existing NoSQL infrastructures for high velocity, high volume scalability that deliver real-time operational intelligence.

Speakers
avatar for Damian Black

Damian Black

CEO & Founder, SQLstream, Inc.
Damian Black has over twenty-five years in the software infrastructure business. Damian started his career at Hewlett-Packard in HPLABS, and went on to run a European-wide middleware solutions business. For HP in the US he pioneered IP Mediation, a real-time technology for analytics and billing in Telecomm. He later moved to XACCT and Followap, a market leader in mobile Instant Messaging and Presence powering Vodafone’s IM service. ... Read More →


Wednesday October 2, 2013 10:20am - 10:30am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:30am

Lightning Talk: Fast, Scalable Analytics on JSON/MongoDB data with BitYota
Developers… Are you struggling to get fast, scalable, adhoc analytics on your MongoDB?

Does any of this sound like your current analytics nightmare?

-Do you need to run aggregations against sharded collections or correlate across collections (e.g. clicks v/s views)?
-Are your collections growing so big that simple counts run out of memory or take too long to complete?
-Are your business users complaining that their reports are slow even though your system is massively scalable?
-Do your Javascript functions hold locks for too long, violating your serving systems SLA?
-Do you need to bring data in from multiple sources for complex analytics?
-Are you stuck with writing custom code for every adhoc question that comes up?

Then you need to learn more about BitYota…
We are a next generation Data Warehouse as a Service, designed from the ground up for fast, low-latency analytics using SQL directly on JSON data f. We don’t impact your operational store and best of all, as a fully managed service, we take the headache out of you having to set up and manage another data system.

Speakers
avatar for Soren Riise

Soren Riise

Chief, Cloud Services, BitYota
Soren's early tech experience was to build control systems for rockets for the European Space Agency. He went on to build real-time systems at British Telecom and Kabira/Tibco. He was the CTO for Whereonearth whose technology is the basis of Yahoo’s geo targeting platform. At Yahoo! he managed Big Data targeting technologies. Soren holds 20+ patents in a cross range of technologies.


Wednesday October 2, 2013 10:30am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:30am

Lightning Talk: Using Topological Data Analysis to Find Breakthrough Insights in Complex Datasets
The use of Topological Data Analysis (TDA )is reinventing how we find knowledge from data without asking questions, writing queries or code. By pairing hundreds of mathematical algorithms with machine powered intelligence, end users and domain experts can discover knowledge from massive datasets in seconds to minutes, often finding answers to questions that one would not know to ask of their data.

The audience will gain an understanding of what exactly the mathematical study of shape (topology) is, and how it can be applied to understand massive and complicated data sets. The audience will also learn the difference between traditional business intelligence or “big data” solutions and Topological Data Analysis, as well as the types of problems that TDA is best suited for with an example of how TDA has been used to solve a real world problem.

Speakers
avatar for Gunnar Carlsson

Gunnar Carlsson

Co-founder, Ayasdi
Gunnar Carlsson holds an undergraduate degree from Harvard and doctorate from Stanford. Over the past 35 years, Gunnar has taught at various universities and since 1991, has been a professor of Mathematics at Stanford. Gunnar pioneered the applied use of topology to solve complex real world problems starting in the late 1990’s. This work led to $10M in research grants from the National Science Foundation and DARPA to study the application... Read More →


Wednesday October 2, 2013 10:30am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:30am

Lightning Talk: Intel
Wednesday October 2, 2013 10:30am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

SPOTLIGHT: Splice Machine; The Only Transactional SQL-on-Hadoop Database
Designed to meet the needs of real-time, data-driven businesses, Splice Machine is the only transactional SQL-on-Hadoop database. Splice Machine takes the best of both SQL and NoSQL database solutions to deliver a massively scalable database that provides robust SQL support, secondary indexes, join optimizations and transactional integrity. 

In this presentation, we will introduce Splice Machine and share a short demo showing how it unlocks Big Data for the masses by enabling application developers to build hyper-personalized web, mobile and social applications that truly scale, while leveraging the ubiquity of SQL tools and skill sets in the marketplace.

Speakers
avatar for Monte Zweben

Monte Zweben

Co-Founder and CEO, Splice Machine
A technology industry veteran, Monte’s early career was spent with the NASA Ames Research Center as the Deputy Branch Chief of the Artificial Intelligence Branch, where he won the prestigious Space Act Award for his work on the Space Shuttle program. Monte then founded and was the Chairman and CEO of Red Pepper Software, a leading supply chain optimization company, which merged in 1996 with PeopleSoft, where he was VP and General Manager... Read More →


Wednesday October 2, 2013 11:00am - 11:05am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

TALK: Data Quality Control for Big Data Analytics
Organizations spend large amounts of money and time aggregating data to analyze for valuable insights. However, handling an increasing volume of data creates a new level of complexity in dealing with data quality issues. How can we overcome these challenges and ensure data quality in the world of big data?

In this talk, Drew Hylbert, Vice President of Technology and Infrastructure at Opower, will focus on ways organizations can obtain higher business value through data quality initiatives. Attendees will hear learn how about:

• Evaluating the quality of imported data
• Implementing a data validation process 
• Establishing data quality benchmarks 

Speakers

Wednesday October 2, 2013 11:00am - 11:20am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

TALK: The Smart Grid Needs SLEX Education – How to enable Substation Life Extension (SLEXTM) with Sensors and Big Data Analytics
Smart meters may be the most visible element of the smart grid, but how smart can the grid be if the rest of the infrastructure is dumb and can’t keep up? Achieving a truly smart grid is not just about deploying smart meters. 

A smarter approach to the care and feeding of the aging electrical infrastructure is key to keeping the power flowing. As power consumption continues to grow an average 3-5% per year globally, the average age of a power transformer in the U.S. is 30-40 years. Many transformers are facing end-of-life issues. 

The nuclear industry focuses on PLEX – Plant Life Extension. In the transmission and distribution segment, it’s all about SLEXTM – Substation Life Extension. 

Sensors connected to software that continuously gather, visualize and analyze data can help energy producers extend the life of aging substation assets by monitoring both interior and exterior conditions, then analyzing data in real time to produce actionable insights.

While DGA (dissolved gas analysis) systems monitor transformers internally, online thermal imaging cameras that feed data 24/7 to analytics software are an effective, non-intrusive diagnostic tool for the exterior of the transformer and substation. Other sensor devices, including fiber optics to measure winding hot spot temperatures and various combinations of pyrometers, partial discharge monitors and infrared imaging, are critical elements to ascertain the health of T&D assets. 

A single infrared camera produces 300 megabytes of data every second. When combined with other sensors, that’s some Big Data! 
Substation and asset managers need smarter ways to collect and analyze massive amounts of information and keep assets running smoothly.

This session will look at sensor and software analytics technologies, designs and strategies that utility operators can deploy to enable SLEX and keep the grid running strong and will explore: 

How can utilities get the information needed to continuously monitor the health of transformers and other energy infrastructure assets? 

How can industrial-scale Big Data and analytics be deployed to visualize real-time conditions from multiple control points in the utility industry? How can operators be sure that information is reliable? 

How can utilities analyze massive amounts of sensor data to gain actionable insights and extend the life of their T&D assets? 

Speakers
avatar for Brett Sargent

Brett Sargent

VP/CTO, LumaSense Technologies
Brett Sargent has over 20 years of experience working in various leadership roles in engineering, supply chain, manufacturing, quality, marketing and global sales with DuPont, Lockheed Martin, Exelon Nuclear and General Electric, where he was Global Sales Leader for the GE Energy T&D Products division. Previously he was VP of Global Sales at LumaSense Technologies for 5 years. He is Six Sigma Black Belt certified and a graduate of the Naval... Read More →


Wednesday October 2, 2013 11:00am - 11:30am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

TALK: Using A Distributed Graph Database To Make Sense Of Disparate Data Stores (Open Talk)
Most analytics depend on data-mining and statistical correlation of information held in single data stores. It is generally inefficient to replicate diverse data, which may be stored in enterprise databases or NoSQL "Big Data" repositories and consolidate them using a single database technology. Although federated queries can help with statistical correlation of data values across data stores the technique is not very good at handling the data stored in relationships because the data stores generally have no knowledge of one another. The speaker describes a different approach that uses graph (relationship) analytics to extract structural data from existing repositories, store representations of the nodes and connections in a graph database, then analyze them to extract additional value.

Speakers
avatar for Leon Guzenda

Leon Guzenda

Founder, Objectivity, Inc.
Leon Guzenda was one of the founding members of Objectivity in 1988 and one of the original architects of Objectivity/DB. | | He currently works with Objectivity’s major customers to help them effectively develop and deploy complex applications and systems that use the industry’s highest-performing, most reliable DBMS technology, Objectivity/DB. He also liaises with technology partners and industry groups to help ensure that... Read More →


Wednesday October 2, 2013 11:00am - 11:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

PANEL: In-Memory Data Management: Changing the Future of IT, Business and Society

There’s plenty of buzz, and buzzwords, floating around about in-memory as the path to the future.  How do you cut to the chase and determine whether you need an in-memory management solution, and if you do, how do you find the right way to integrate it into your business?

This panel will delve into the technological, business and social evolution of in-memory solutions and whether or not it will become a normal part of doing business.  Where do you start when architecting a solution and what do successful use cases really look like?  Moderated by Edd Dumbill, panelists will share their insight and knowledge of the industry around big fast data, in-memory data management and how it is changing the future.

 


Moderators
avatar for Edd Dumbill

Edd Dumbill

Silicon Valley Data Science, O'Reilly Media, Big Data Journal
Edd Dumbill is VP Strategy at Silicon Valley Data Science. He is also the Editor in Chief of the peer-reviewed journal Big Data. | | Dumbill was the founding chair of the Strata conference, and for six years chair of OSCON at O'Reilly, and writes regularly on O'Reilly Radar and elsewhere.

Speakers
avatar for Scott Allen

Scott Allen

Intel Corporation
Scott Allen drives engagements between top Big Data ISV’s and Intel Corporation. His focus is on Research, select Product Development and testing projects worldwide. He has 30 years of experience in the enterprise software industry. His wide ranging responsibilities have included sales, marketing, business development, technical support and a wide variety of management positions.  | | Scott joined Intel Corporation in November 2000... Read More →
avatar for Radoslav Danilak, Ph.D.

Radoslav Danilak, Ph.D.

Skyera
Dr. Danilak has over 20 years of experience and has filed more than 80 patents while architecting and designing state-of-the-art processing engines. Prior to Skyera Inc., Radoslav was founder and CTO of SandForce Inc., the first and currently only company that enabled MLC flash memory in enterprise storage. Radoslav was a senior chipset and graphics processor architect at NVIDIA, and prior to that, held senior engineering and architect... Read More →
avatar for Robin Gilthorpe

Robin Gilthorpe

CEO, Terracotta
Robin Gilthorpe has many years of management experience in the IT industry at all phases of company evolution, from start-up, through growth phase, to turnaround situations. | | Before joining Terracotta, he was senior vice president at TIBCO Software Inc. where he was responsible for all customer-related activities including consulting, sales and after-sales support in the Americas. He also served in an advisory capacity on M&A strategy and... Read More →
avatar for Roger Magoulas

Roger Magoulas

O'Reilly Media
Roger Magoulas is the director of market research at O'Reilly Media. Magoulas runs a team that is building an open source analysis infrastucture and provides analysis services, including technology trend analysis, to business decision-makers at O'Reilly and beyond. In previous incarnations, Magoulas designed and implemented data warehouse projects for organizations ranging from the San Francisco Opera to the Alberta Motor Club.


Wednesday October 2, 2013 11:00am - 11:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

PANEL: Leveraging Crowdsourced & Outsourced Workforces in Big Data
Crowdsourcing and outsourcing have become increasingly popular solutions for engineers and data scientists to aggregate, augment, and preprocess large datasets. Crowds can label, categorize, and enhance all kinds of data, from records to photos, to help data scientists get better quality results. Choosing the right crowd or workforce is critical, and mistakes in the selection process can lead to disappointing results and cost overruns. Bypass the marketing jargon and learn what workforce to use, for what purpose, for how much and why.

Moderators
avatar for Carmel DeAmicis

Carmel DeAmicis

Reporter, PandoDaily
Carmel covers SF startups for PandoDaily. Before that, she taught digital media at Columbia’s Journalism School, reported the day’s news on TV in Dubai, and taste-tested her way through Abu Dhabi restaurants for Time Out. Carmel tweets at @carmeldea, and if you’re in the SF startup scene, she wants to hear from you.

Speakers
avatar for Martin Anderson

Martin Anderson

VP of Engineering, Samasource
Martin Anderson brings over ten years of extensive, hands-on experience crafting enterprise solutions with an eye toward the end user experience. Martin began his career in the telecommunications industry, first on text messaging platforms and then building mobile games and applications. He joined Alexander Interactive in 2006 and rose to the Director of Technology position where he oversaw the implementation and deployment of high-availability... Read More →
avatar for Bryce Maddock

Bryce Maddock

CEO, TaskUs
Completely bootstrapped and working initially from his parents' garage, Bryce Maddock scaled TaskUs from 5 employees to over 500 team members in offices located in Santa Monica and the Philippines. TaskUs provides customer support, data entry, photo retouching, content moderation and lead generation services for rapidly growing internet companies. Bryce frequently presents and speaks about the future of work and finding true innovation in... Read More →
avatar for Chris Van Pelt

Chris Van Pelt

Co-founder & CTO, Crowdflower
Studio artist, computer scientist, Web engineer, and CrowdFlower co-founder, Chris pours his diverse background into his role as Chief Technology Officer (though he prefers Chief Awesome Officer). Of Chris's work, one former colleague said, "Chris combines deep design insight with crisp, minimalist coding abilities that enables him to produce anything — soup-to-nuts applications — sometimes within minutes. And of course the impossible... Read More →
avatar for Jonathan Swanson

Jonathan Swanson

Co-founder & President, Thumbtack
Jonathan is the Co-Founder and President of Thumbtack. He built and manages Thumbtack's global team of 250+ based in San Francisco, Las Vegas and the Philippines. Before Thumbtack, Jonathan worked in the West Wing of the White House as an aide to the President's economic advisors. Jonathan studied Ethics, Politics, and Economics at Yale University.


Wednesday October 2, 2013 11:00am - 11:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

PANEL: Developer Evangelist Coffee + UnPanel: Evangelist Metrics
This UnPanel invites developer evangelists to discuss the best practices of promoting their data / API technologies to entrepreneurs or the enterprise. How do the sales processes differ between helping an early-stage startup adopt your technology versus a large corporation? What are the early goals of evangelism (registration / integration) versus later-stage goals (enterprise adoption / revenue generation)? This UnPanel is an opportunity to voice new ideas for new strategies in developer evangelism.

Speakers
avatar for Joël Franusic

Joël Franusic

Developer Evangelist, Twilio
Joël Franusic is a hacker and evangelist for Twilio. Organizing the Bay Area's long running developer culture series SuperHappyDevHouse, he lives in San Francisco, exploring the history of computing and writing playful hacks. | | While most of his work is in Python, JavaScript and Ruby, Joël is learning the world's second-oldest high level programming language on his Symbolics MacIvory. | | You can find Joël's software on... Read More →
avatar for Brian Koles

Brian Koles

Business Development Manager, ChallengePost
Brian Koles is Head of Business Development at ChallengePost - a platform and community for growing developer ecosystems though online software competitions and in-person hackathons. He frequently writes about developer advocacy best practices for Programmable Web, Crowdsourcing.org and the ChallengePost blog/resource center. Prior to ChallengePost, Brian was a founding employee at cloud VoIP provider Vocalocity, and President of GreenTechBuyer.
avatar for Sidney Maestre

Sidney Maestre

Platform Evangelist, StackMob
Sidney eats, sleeps and breathes all things mobile as StackMob's Platform Evangelist. Prior to joining StackMob, Sidney immersed himself in the world of payments as the primary Developer Evangelist at PayPal. He enjoys writing code and sharing it with others. Previous speaking engagements include the Dutch Mobile Conference, Adobe MAX, SenchaCon, HTML5DevConf, FOWA, Silicon Valley Code Camp. Sid has created three courses, covering StackMob... Read More →
avatar for Ed Schmit

Ed Schmit

Executive Director, AT&T
Ed Schmit is an Executive Director with the AT&T Developer Program, where his mission is to provide support and guidance for the developer community focused on APIs. He has been with AT&T for nine years. During his career at AT&T, he has co-authored the Wireless Reference Architecture and several white papers while enlightening budding mobile application entrepreneurs through programs like AT&T's "Open Call". He also has a... Read More →


Wednesday October 2, 2013 11:00am - 11:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

TALK: What Shape is Your Data? Identifying Design Patterns for Big Data Applications
There is a wealth of data analysis tools and algorithms, but it is not always obvious which ones to put into action on your big data problems.

This presentation identifies five big data application patterns that cover a majority of practical big data use cases. Recognizing which pattern fits your big data challenge can help you strategically choose your approach and guide implementation of your big data solution.

Speakers
avatar for Ted Dunning

Ted Dunning

Chief Application Architect, MapR Technologies
Ted Dunning has been involved with a number of startups with the latest being MapR Technologies where he is Chief Application Architect working on advanced Hadoop-related technologies. He is also a PMC member for the Apache Zookeeper and Mahout projects. Opinionated about software and data-mining and passionate about open source, he is an active participant of Hadoop and related communities and loves helping projects get going with new... Read More →


Wednesday October 2, 2013 11:00am - 11:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:05am

SPOTLIGHT: Why I Teach (Data Science).
Speakers
avatar for Jonathan Dinu

Jonathan Dinu

Founder, Zipfian Academy
Jonathan first discovered his love of all things data while studying Computer Science and Physics at UC Berkeley. In a former life, he worked for Alpine Data Labs developing distributed machine learning algorithms for predictive analytics on Hadoop. Jonathan has always had a passion for sharing the things he has learned in the most creative ways he can. He has been a mentor at Dev Bootcamp, taught classes at General... Read More →


Wednesday October 2, 2013 11:05am - 11:10am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:10am

TALK: Big Data Lessons in Music
With more than 200 million registered listeners, more than a billion hours of music streamed every month, and more than 30 billion pieces of thumb feedback since launch, to say Pandora has an enormous amount of data would be an understatement. The popular personalized radio service was built on data from The Music Genome Project and data plays a key role today in determining what music plays and when on each individual listeners’ stations. Hear from Pandora's Chief Scientist on how he and a team of playlist engineers analyze and learn from these massive data sets with billions of data points to figure out how to consistently deliver the right track to the right listener at the right time.

Speakers
avatar for Eric Bieschke

Eric Bieschke

Chief Scientist, Pandora
Eric Bieschke is Pandora’s Chief Scientist and runs playlist engineering for the popular internet radio service. As the second employee to join Pandora, he built the initial prototypes for the playlist algorithms, which are now deployed to provide the best personalized radio experience to more than 200 million listeners. To date, Pandora listeners have provided thumb feedback on more than 25 billion songs and listen to more than a billion... Read More →


Wednesday October 2, 2013 11:10am - 11:50am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:20am

TALK: Breathing Easier: Adoption of Renewable Energy and Open Source Software in the Cloud
This presentation will focus on the adoption of renewable energy resources to power the cloud and implementing open source softwares that are making the cloud easier to use, cost effective and more sustainable.

Speakers
avatar for Tryggvi Lárusson

Tryggvi Lárusson

Co-founder and CTO, GreenQloud
Tryggvi is an expert in the architecture of enterprise web applications, specializing in storage and network systems for both hardware and virtualized environments. At GreenQloud, he is focused on capitalizing on technologies that enable the convergence of sustainable cloud application development and systems operations. | | Prior to founding GreenQloud, Tryggvi was the Co-founder, Chief Technical Officer and Chairman of Idega Software, which... Read More →


Wednesday October 2, 2013 11:20am - 11:30am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:20am

Lightning Talk: When dynamic becomes static : the next step in web caching techniques
Although tools like Varnish can improve performance and scalability forstatic sites, when user-specific content is needed, a hit to the PHP/Ruby/Python/.Net backend is still required, causing scalability issues. We'll look at a brand-new Nginx module which implements an ultra-fast and scalable solution to this problem, changing the way developers think about designing sites with user-specific content.
We'll go into how the module works and we'll put the old and new setups head-to-head to showcase the performance and scalability differences.

Speakers
avatar for Wim Godden

Wim Godden

Managing Director, Cu.be Solutions
Wim Godden has been working with open source technologies since 1997 and has been involved in open source projects such as phpAdsNew/OpenX. | Next to PHP, he's worked with a wide range of technologies (from database clusters to Internet backbone design) and focuses a lot of his time on high-scalability projects and on coaching/training PHP engineers.


Wednesday October 2, 2013 11:20am - 11:30am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:30am

Lightning Talk: Agile Data in Ten Minutes
Agile Data in Ten Minutes will show you how to apply agile development techniques to data science.

Speakers
avatar for Russell Jurney

Russell Jurney

Chief Scientist, Data Syndrome
Thief, scoundrel, and liar, Russell Jurney is a pseudo intellectual data braggart. Well known to pretend to give a general talk when in reality he is peddling crapware, he is not to be trusted. Russell Jurney carries several communicable illnesses. Casual contact with him may spread these illnesses. Beware.


Wednesday October 2, 2013 11:30am - 11:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:50am

Dun & Bradstreet Product Announcement
Wednesday October 2, 2013 11:50am - 11:55am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:55am

Disqus Product Announcement
Wednesday October 2, 2013 11:55am - 12:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

12:00pm

TALK: Microsoft
Wednesday October 2, 2013 12:00pm - 12:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

12:00pm

LUNCH
Wednesday October 2, 2013 12:00pm - 1:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

Lightning Talk: Real-Time Market Data in the Cloud
Xignite offers financial market data solutions on the cloud to make it easy and inexpensive to integrate real-time market data into your application, eliminating the heavy investments in infrastructure, significant software engineering efforts, and on-going operational costs of going with a traditional data provider. In an industry where latency matters, how can a cloud solution deliver real-time market data? How do you scale a cloud solution to handle millions of requests per day? How do you implement redundancy to mitigate hardware, network, and even data-related issues? What architectural trade-offs do you need to balance?

Speakers
avatar for Al Chang

Al Chang

CTO, Xignite
Al Chang is a software engineering and technology industry leader with experience leading engineering and professional services organizations in high-growth software companies and start-ups. Prior to joining Xignite, Al was head of engineering for partner solutions at Google, where he enabled global strategic partnerships by extending Google’s core product offerings and by establishing a 24x7 production operations infrastructure. As VP of... Read More →


Wednesday October 2, 2013 1:00pm - 1:10pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

TALK: Synchronization is the Future of Mobile Data
Mobile devices are the preferred means of data access today, but databases are stuck in the mainframe era. Learn how the NoSQL document model can be leveraged for off-line synchronization.

Which data structures provide robust conflict detection and management for multiuser interactive applications? How can your database insulate you from error-prone mobile networks? What performance lessons can we learn from the web world?

See open-source examples so that you can quickly get up to speed with off-line capable synchronizing applications for major mobile platforms. Learn how you can contribute to the open source databases behind this movement.

Attendees will walk away from the talk with an understanding of concrete steps they can take in their development environment to build more reliable, faster and more user-friendly mobile applications.

Wednesday October 2, 2013 1:00pm - 1:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

TALK: How NewSQL Frees You From Your Grandfather’s RDBMS (Open Talk)
Everyday businesses face serious challenges coping with application performance, maintaining business continuity and gaining operational intelligence in real-time.

For developers, this often means looking for the ability to scale out (not up!) or in to keep up with ever-changing demand, without loosing the power of SQL and reliability of ACID guarantees. 

Attend this session on NewSQL to learn how you can achieve a unique combination of on-demand, partial replication, scale-out performance, zero downtime and geo-distributed data management. All without the complexities inherent in other SQL solutions.

Speakers
avatar for Martin Dragomirecky

Martin Dragomirecky

Managing Director, Arvay & Co.
Martin Dragomirecky is a Managing Director at Arvay & Co. His practice focuses on product management, marketing and strategy for early stage firms. Prior to founding Arvay & Co., he was a product manager at Cisco Systems’ Voice Technology Group, bringing to market VoiceXML and IP Communication systems and devices. Before joining Cisco through an acquisition, Martin managed unified messaging technical sales at Amteva Technologies and... Read More →


Wednesday October 2, 2013 1:00pm - 1:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

PANEL: Big Data + Telecommunications
Telecommunications service providers generate vast amounts of data from their operations. They sample and analyze network and subscriber data to maintain network integrity and service performance. They also derive insights for enhancing customer experience as well as designing new product offerings. But with access to increasing amount of new data available from subscriber presence, location, web-clicks, and apps usage, can they drive new business opportunities and revenue streams? This panel will discuss how various players in the telecom industry are adapting to make better use of the Big Data from their networks, and ways real-time analytics of this data can be a catalyst for innovative initiatives, while still maintaining subscriber privacy. 

Moderators
avatar for Amitabh Shah

Amitabh Shah

VP of Business Development, ParStream
Amitabh Shah is Vice President of Business Development for ParStream. Previously, Amitabh spent seven years at Cisco in the Emerging Markets and Applications Oriented Networking groups. Prior to that, he was VP-Business Development at InSync, an RFID solutions company, and Director-Telecom Solutions at Vitria, an EAI platform company. He started his career at Digital Equipment Corp, where he co-authored TPC Benchmark C, the most widely used... Read More →

Speakers
avatar for Raghu Chakravarthi

Raghu Chakravarthi

VP of Engineering, Jolata Inc.
Raghu has more than twenty years of experience in software development and delivery, spanning business intelligence and analytics software and infrastructure to specialized work in cloud, and PaaS for big data services. He is currently the VP of Engineering at Jolata which is a real-time, Big Data analytics platform to help network service providers manage their wireless network infrastructure. Prior to Jolata, Raghu spent 11 years at Hyperion... Read More →
avatar for Indranil Chatterjee

Indranil Chatterjee

VP Product Management, Marketing & Strategy, Openwave Mobility
Indranil Chatterjee has over 15 years of experience in product management, marketing, strategy and software development in the mobile communications and IT industries. Prior to joining Openwave Systems, Indranil was director of product management at Syniverse Technologies, responsible for new product development for wireless applications and mobile analytics. Before joining Syniverse, he served as Director of Wireless Solutions for... Read More →
AG

Andrew Guzman

Managing Principle, Verizon Enterprise Services
Mr. Guzman is a senior IT leader with 30 years of experience in the Finance, Healthcare, Pharmaceutical-Life Sciences, Manufacturing, and, Technology Services industries.  He has been a CIO, CTO, PMO Director, Chief Enterprise Architect, IT Strategist, Director EPMO, and, Director Product Development, in various corporate and outsourcing services organizations.  Mr. Guzman is currently engaged with VES-Verticals Product... Read More →


Wednesday October 2, 2013 1:00pm - 1:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

PANEL: What is the Hadoop Ecosystem?
Though you may have heard of Hadoop, Hive, HBase, Drill, Mahoot, or Pig - you may not know how they all fit into one Hadoop ecosystem. What is the current Hadoop ecosystem? Why is open-source a key driver of this ecosystem, and at what point do private companies need to provide technical / non-technical platforms and services on top of these tools?

Moderators
avatar for Derrick Harris

Derrick Harris

Senior Writer, GigaOm
Derrick has been a technology journalist since 2003 and has been covering cloud computing, big data and other emerging IT trends for GigaOM since 2009. He has written the words “cloud” and “Hadoop” possibly more than any other person on the planet. Derrick lives in Las Vegas and has a law degree from the University of Nevada, Las Vegas. Away from the office, Derrick trains in muay thai and is active in animal welfare... Read More →

Speakers
avatar for Stefan Groschupf

Stefan Groschupf

CEO, Datameer
Stefan Groschupf is a big data veteran and serial entrepreneur with strong roots in the open source community. He was one of the very few early contributors to Nutch, the open source project that spun off Hadoop, which 10 years later, is considered a 20 billion dollar business. | Open source technologies designed and coded by Stefan can be found running in all 20 of the Fortune 20 companies in the world, and innovative open source technologies... Read More →
avatar for Aaron Kimball

Aaron Kimball

Founder, WibiData
Aaron founded WibiData in 2010. He has worked with Hadoop since 2007 and is a committer on the Apache Hadoop project. In addition, Aaron founded the Apache Sqoop data import tool and Apache MRUnit Hadoop testing library projects. Previously, he was the first engineer hired by Cloudera, the leading provider of Apache Hadoop-based software and services. Aaron holds a B.S. in Computer Science from Cornell University and a M.S. in Computer Science... Read More →
avatar for Paco Nathan

Paco Nathan

Chief Scientist, Mesosphere, Inc.
Paco Nathan is a “player/coach” who has led innovative Data teams building large-scale apps for the past decade. He is a recognized expert in Hadoop, R, cloud computing, distributed systems, machine learning, predictive analytics. Paco is an evangelist for the Mesos and Cascading open source projects, and an O'Reilly author: "Enterprise Data Workflows with Cascading". He received his BS Math Sciences and MS Computer Science degrees... Read More →
avatar for Tomer Shiran

Tomer Shiran

Mapr Technologies
avatar for Ashish Thusoo

Ashish Thusoo

CEO, Qubole
Ashish Thusoo is the co-creator of Apache Hive and served as the project's founding Vice President at the Apache Software Foundation. He started his working career as an engineer at Oracle where he contributed heavily to many core components of Oracle RDBMS. Ashish ran the Data Infrastructure team at Facebook, leading the team in the creation of one of the largest data processing and analytics platform in the world - a platform that achieved... Read More →


Wednesday October 2, 2013 1:00pm - 1:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

KEYNOTE: How Big Data will "Cross the Chasm" from experimentation to mainstream

Todd will talk about the opportunities and challenges facing the big data market.  What is the potential for business of successfully implementing big data?    What are  the  pitfalls that could cause the market to fizzle and fall to the wayside?  And what will the industry response be that will ensure success.  Also learn what a virtual data machine is and why is it critical to building successful data products and applications in the big data age.    Modern day applications draw their power from the ability to collect and integrate large amounts of data from a variety of disparate systems including social data, sensor data, traditional relational data and legacy application data.  In fact, it turns out that 80% of the work in a big data project involves data integration and data quality.  Learn how the concepts behind a virtual data machine increase developer productivity up to 5 times and avoid some of the pitfalls in big data projects.

 


Speakers
avatar for Todd Goldman

Todd Goldman

Vice President and General Manager for Enterprise Data Integration, Informatica
Todd Goldman is the Vice President and General Manager for Enterprise Data Integration at Informatica, the world’s number one independent provider of data integration software. Under his direction, Informatica enables organizations to access and integrate data from virtually any business system, in any format, and deliver timely, trusted, and relevant data throughout the enterprise at any speed to dramatically lower costs, boost... Read More →


Wednesday October 2, 2013 1:00pm - 1:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:10pm

Lightning Talk: Oh no, I'm running a data driven cult.
Data is important but increasingly misunderstood. Over the past few years we've seen the cult of data move out of the dark sub-basements of IT, the nausea inducing confusion of ad-tech or the white starched cubicles of finance into the more airy suites of marketing, sales and human resources. This shift has been fast, sudden and unexpected to most. Like the shift from early scientific exploration through alchemy to our modern scientific method the actual act of data interpretation has been clouded with a mix of absolute faith by its practitioners and fear from those it threatens.

The problem is that the current masters of the dark arts frequently provide guidance that may have a core of truth, but can be applied in ways that will, at a minimum, make your hair fall out and, in the worst case, guide you down a disastrous path. We've seen the birth of data driven cults.

But data does open tremendous new opportunities for business to create new value and streamline existing operations. To do so, however, we need to migrate from looking at data to actually understanding the information produced. We need to stop trying to turn lead into gold, and start trying to discover oxygen.

How do we get there? Data without meaning, context, or evaluation is just, well data - not information. Data must first exist, have structure, depth and most importantly meet objectives and KPIs to drive value into an organization. We need to understand the limits of our current systems. It's tempting to always look for patterns and causality, but sometimes they simply don't exist, no matter how much we will it. Data is not pure. The common concept of n=all is a fallacy built on belief that everything can be measured. Understanding these key aspects of running a data-driven business will help you get out of the dark shadows and outside the ritual of big data. We can move away from the data driven cult of information paralyses and create information systems that are pragmatic, scientific and ultimately drivers of creativity and innovation.

Speakers
avatar for Leala Abbott

Leala Abbott

Senior Content Strategist, Huge Inc.
Leala Abbott is a Senior Content Strategist at Huge, helping to shape, define and interpret metadata and taxonomical needs into content structures everyday. Before joining Huge, Leala worked as a Senior Digital Content Analyst at the Metropolitan Museum of Art, where her responsibilities included information retrieval strategy, content acquisition, and technology education. Leala prides herself on a practical approach and clear communication... Read More →


Wednesday October 2, 2013 1:10pm - 1:20pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:20pm

Lightning Talk: Inventing the future of media through human-curated big data
Semantic technology has been around for years and was supposed to save us from information overload. So far, it failed. The Semantic Web or Web 3.0 is still Tim Berners-Lee's dream, and good old Web 2.0 keeps drowning us in oceans of content. But while social media is certainly the cause of this deluge of information, it can also be the solution: first, as it provides us with a huge amount of data that we can use to qualify this information through big data technology; second, because it educated and created a need for millions to become human curators. By combining algorithms and humans, we reinvent media while bringing the meaning back to the Web.

Speakers
avatar for Guillaume Decugis

Guillaume Decugis

CEO and co-founder, Scoop.it
Guillaume Decugis, CEO and co-founder of Scoop.it, a leading social curation platform that combines big data semantic technology with human curated content. Scoop.it has over 7 million unique visitors per month and its proprietary search engine indexes over 10 million web pages a day. Guillaume's previous company, Paris-based Musiwave, became the leading Mobile Music Service Provider in Europe and was sold for $120 million in 2006 and is now... Read More →


Wednesday October 2, 2013 1:20pm - 1:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:30pm

Lightning Talk: The Last Big Data Thing You'll Ever Need
There are tons of specific big data solutions in the market, with more being slated all the time. As a business, its hard to keep up! Correlate is the last business intelligence platform you'll ever need. We takes in all of the best of breed solutions, allow you to produce your own and customizes all of it in a way your employees can actually use and understand. 

Speakers
avatar for Dan Beckmann

Dan Beckmann

President, Co Founder, Correlate
Correlate.io - IB5k - Schmooru - US Congress New Media Consultant - Obama 08 New Media - ABC News - Current TV - Presidential Politics Expert - Data Analytics - MS Journsliam Northwestern - PHD ABD Media Philosophy European Graduate School - Peabody & Emmy Award Winning Journalist - NYC Brooklyn/SF Mission


Wednesday October 2, 2013 1:30pm - 1:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

Lightning Talk: Large-scale distributed queries with Apache Drill.
This session will discuss the architecture behind full ANSI-SQL large query solution for Big Data. Apache Drill, like Hadoop, was inspired by a Google white paper, is architected to work with nested data structures such as JSON, and can process queries against a variety of databases including MongoDB, HBase and Oracle. The talk will give an overview of the use cases and present the design of some of the critical architectural components.

Speakers
avatar for Jacques Nadeau

Jacques Nadeau

Software Architect, MapR Technologies
Jacques Nadeau leads Apache Drill development efforts at MapR Technologies. He is an industry veteran with over 15 years of big data and analytics experience. Most recently, he was cofounder and CTO of search engine startup YapMap. Before that, he was director of new product engineering with Quigo (contextual advertising, acquired by AOL in 2007). He also built the Avenue A | Razorfish analytics data warehousing system and associated services... Read More →


Wednesday October 2, 2013 2:00pm - 2:10pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

SPOTLIGHT: A Hybrid Approach To Big Data Analytics
  • How Graph Database technology, like InfiniteGraph, can  support complex relationship analytics problems
  • How to turn your Big Data into Smart Data
  • How to develop applications with significant time-to-market advantages and technical cost savings

Speakers
avatar for Leon Guzenda

Leon Guzenda

Founder, Objectivity, Inc.
Leon Guzenda was one of the founding members of Objectivity in 1988 and one of the original architects of Objectivity/DB. | | He currently works with Objectivity’s major customers to help them effectively develop and deploy complex applications and systems that use the industry’s highest-performing, most reliable DBMS technology, Objectivity/DB. He also liaises with technology partners and industry groups to help ensure that... Read More →


Wednesday October 2, 2013 2:00pm - 2:10pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

TALK: The Human Artistry of Big Data
Understanding big data involves a mix of advanced math and technology, but these alone are not enough to provide meaningful insight. To make strong connections between data sources calls for more than machine-based technology. It requires human skill and intuition -- predictive modelers -- to piece raw datasets together and extract the most value. 

In this session, ZestFinance founder and CEO Douglas Merrill will discuss the human artistry behind big data and why predictive modelers are an invaluable piece to the puzzle of understanding big data.

Speakers
avatar for Douglas Merrill

Douglas Merrill

Founder and CEO, ZestFinance
Dr. Douglas C. Merrill is the founder and CEO of ZestFinance, a financial services technology startup. He is also the author of Getting Organized in the Google Era, a book on personal and workplace organization published by Random House. | | Previously, Merrill was CIO and VP of Engineering of Google Inc. where he oversaw all aspects of internal engineering and technology and led multiple strategic efforts, including Google's 2004 IPO and its... Read More →


Wednesday October 2, 2013 2:00pm - 2:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

PANEL: Small Phones but Big Mobile Data
A smart phone by itself does not host an incredible amount of data; however the totality of data produced by phones introduces a new digital asset. Big mobile data is different from generic web or enterprise data since it is more often structured, transactional, and based on user events such as check-ins, calls, mobile browser web traffic, or mobile app data. Where is the value in analyzing mobile data? What are the security risks to a consumer or enterprise in the totality of its mobile data? How will mobile data change as the way we use our phones (as social or media devices) change?

Moderators
avatar for Paul Wilke

Paul Wilke

Founder, Upright Position Communications

Speakers
avatar for Ty Amell

Ty Amell

Founder and CEO, StackMob
Ty Amell is the Founder and CEO of StackMob, the leading cloud-based mobile app development platform for enterprise-level organizations. Since founding the company in 2010, Ty’s focus has been on delivering a cloud-based backend for mobile apps that allow companies to accelerate time to market, reduce costs, and deliver outstanding mobile user experiences.  | | Prior to StackMob, Ty managed mobile, API, and front end teams at imeem... Read More →
avatar for Adam Ely

Adam Ely

Co-founder, Bluebox
Adam Ely is the Co-founder and COO of Bluebox. Prior to this role, Adam was the CISO of the Heroku business unit at Salesforce where he was responsible for application security, security operations, compliance, and external security relations. Prior to Salesforce, Adam led security and compliance at TiVo and held various security leadership roles within The Walt Disney Company where he was responsible for security operations and application... Read More →
avatar for Sean Ginevan

Sean Ginevan

Director, Business Development, MobileIron
Sean Ginevan is Director of Business Development for MobileIron and previously held Product Management and Marketing roles with the company. The leader in Mobile IT, MobileIron has been chosen by thousands of organizations that are transforming their businesses through enterprise mobility. Prior to MobileIron, Sean held marketing, editorial and engineering roles with Cisco Systems, InformationWeek, Network Computing and AOL. Sean holds an MS in... Read More →
avatar for Mani Zarrehparvar

Mani Zarrehparvar

President, Visage
Mani is the President of Visage, overseeing operations, product development, strategy, engineering, finance and marketing for the enterprise mobility management company. He joins Visage from AT&T where he held senior product leadership roles, most recently as Director, Mobility Product Management. Over the past six years Mani led the development of AT&T’s Global Managed Mobility (GMM) solution, LTE monetization strategy, and... Read More →


Wednesday October 2, 2013 2:00pm - 2:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

TALK: Erlang is Awesome
Some people love Java, others dream in Pascal, and still others think in Erlang. I'm not going to tell you why any other language is better or worse, but this talk will explain why I like Erlang and why you should give it a try.

Erlang is powerful, concurrent and a little bit weird. If you'd like to learn how we're powering massive communications systems and how NASA got to 99.9999999% reliability, this is the talk for you. Erlang is fun and you can build amazing applications using this tech.

Speakers
avatar for James Aimonetti

James Aimonetti

Architect, 2600hz
James has been a passionate Erlang programmer for over 5 years. He is the senior distributed systems engineer at 2600hz. He previously served as senior developer of insurance agency management software used by multiple independent insurance agents. He created a global address and social network service and an inspirational text-messaging service. He graduated from Principia College in 2004 with a degree in Computer Science and a minor in... Read More →


Wednesday October 2, 2013 2:00pm - 2:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

PANEL: BYOD, Meet Bring-Your-Own-Cloud (BYOC); Keeping Data Secure in the Cloud and Personal Device Driven Workplace
Bring your own device (BYOD) has been redefining both the SMB and enterprise workplace for a few years as employees, including C-level executives, increasingly work and exchange company data on personal devices, whether approved or not. Now, with bring-your-own-cloud (BYOC), employees are using free personal cloud options as well, like Google Drive and DropBox, to easily store and access company documents and data from anywhere and everywhere. But, what’s the catch? 

Like personal devices, personal cloud application environments are often incompatible, meaning business processes become disjointed, and employee collaboration and efficiency suffer as a result – not to mention the data security risks associated with unsanctioned cloud tools. 

In order to maintain business continuity and recover employee collaboration, it’s essential for IT departments to implement bothBYOD and cloud solutions that not only offer employees consumer-grade simplicity, but also the ability to seamlessly and securely collaborate. This panel session will explore how companies can manage both BYOD and BYOC in a way that allows employees the collaboration, mobility and data accessibility they have come to expect while simultaneously meeting business continuity and secure data storage requirements. 

Attendees will learn how to strike a balance between employees and IT, so companies can ensure data is protected, and collaboration is easy. They will hear tips and tricks on how to seamlessly integrate BYOD and BYOC into their IT strategies, which includes incorporating mobile device management, conducting security audits, integrating with a central management tool and providing simple solutions. Through the implementation of employee-friendly BYOD and BYOC strategies, attendees will learn how to secure a competitive advantage over those organizations less prepared for the cloud and personal devicedriven workplace.

Moderators
avatar for Chris Preimesberger

Chris Preimesberger

Editor, Features & Analysis, eWEEK

Speakers
avatar for Anders Lofgren

Anders Lofgren

VP of Product Management, Acronis
Anders Lofgren is Acronis' Director of Mobility Solutions. With more than 20 years of technology industry experience, Anders is responsible for driving the company's mobility business with a specific emphasis on marketing, product management and strategy. Prior to Acronis acquiring GroupLogic, Anders was GroupLogic’s VP of Marketing and Product Management, and before that, he was Chief Research Officer for TheInfoPro, where he led the... Read More →
avatar for Alex Sukennik

Alex Sukennik

Senior Director of Global Cloud Services, Acronis
Alex Sukennik, Senior Director of Global Cloud Services for Acronis, has 17 years’ experience managing IT for companies in industries including software, construction and engineering. Founder of an IT consulting company, Alex is an expert in the design and delivery of cost-effective, high-performance information technology infrastructures, applications and SaaS solutions.
avatar for Ryan Taylor

Ryan Taylor

CEO, Dime IT
Ryan Taylor, CEO at Dime IT, has more than eight years' experience providing IT support for businesses ranging from 1 to 300 employees. Honesty, hard work and loyalty are the foundation upon which Ryan built his first company VelocIT Consulting, which recently merged with Dime IT, an IT consulting and managed services group for SMBs. Ryan’s experience ranges from running a Web design and hosting company to working in warehouses... Read More →
avatar for Vittorio Viarengo

Vittorio Viarengo

Vice President of Marketing, MobileIron
As Vice President of Marketing, Vittorio leads MobileIron’s global marketing and branding initiatives. Prior to joining MobileIron, Vittorio was VP of End User Computing Marketing at VMware where he was responsible for the strategy and marketing of VMware end user products. Before joining VMware, Vittorio was VP of Product Development at Oracle Fusion Middleware and VP of Platform Product Management and Strategy for BEA Systems. Previously... Read More →


Wednesday October 2, 2013 2:00pm - 2:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

PANEL Money Team - Payments, APIs and beyond!
Wednesday October 2, 2013 2:00pm - 2:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

TALK: Taming Elephants, Bees and Pigs - The Big Data Circus
In 'Taming Elephants', Apache Hive co-creator and Qubole CEO Ashish Thusoo will discuss the reasons and motivations behind the Big Data revolution and how Hive and Hadoop have evolved from previous data processing technologies. In the context of his unique experience at Facebook, Ashish will talk about some of the key challenges of scale and the evolutionary paths and techniques that were developed as a result. Finally, he will talk about the future of Big Data and how technology is continuing to simplify the process and become accessible for all.

Speakers
avatar for Ashish Thusoo

Ashish Thusoo

CEO, Qubole
Ashish Thusoo is the co-creator of Apache Hive and served as the project's founding Vice President at the Apache Software Foundation. He started his working career as an engineer at Oracle where he contributed heavily to many core components of Oracle RDBMS. Ashish ran the Data Infrastructure team at Facebook, leading the team in the creation of one of the largest data processing and analytics platform in the world - a platform that achieved... Read More →


Wednesday October 2, 2013 2:00pm - 2:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:10pm

Lightning Talk: Imagining a Data-Driven Enterprise
From real-time market intelligence to transparent collaboration / productivity systems to crunching insane amounts of information on-demand- the future company is a data-driven company. What will fundamentally change in the new intelligence-driven enterprise? The answer is already at our fingertips: social analytics. By analyzing social conversations, companies can design and optimize content and communication, quantify market trends and customer feedback, measure competitor mindshare and predict what'a about to happen. The future will see enterprises driven by social analytics. With over 430 million tweets pushed out daily, the opinions of people, companies and organizations of all sizes are immediately accessible to a mass, global audience and have generated a social data pool. The implications of these “always on conversations” have broad implications for companies, who are increasingly tasked not only with staying ahead of these social conversations but also managing their brands social perception in real time… all the time. To help companies manage this changing world, there are hundreds of products and solutions available today that are designed to help analyze and predict trends as well as monitor consumer sentiment in real-time. But with so much noise in the market, many companies are not entirely clear what works and what doesn’t and why? In this session Rishab Aiyer Ghosh, Co-Founder and Chief Scientist at social analytics pioneer Topsy, will discuss the always-on world, show real-world examples from leading brands that are keeping ahead of their social audiences, provide sample analyses, and teach attendees how to manage audience conversations in order to formulate the best strategy.

Speakers
avatar for Rishab Ghosh

Rishab Ghosh

Co-Founder and Chief Scientist, Topsy
Rishab Aiyer Ghosh started “First Monday,” the most widely read peer-reviewed journal of the Internet, in 1995, with Ed Valauskas, Esther Dyson, and Vint Cerf. In 2000, at the University of Maastricht in the Netherlands, Ghosh started the Collaborative Creativity Group, the leading research group on the economics of free/open source software, Wikipedia and other forms of collaborative innovation. He has extensively researched and... Read More →


Wednesday October 2, 2013 2:10pm - 2:20pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:10pm

SPOTLIGHT: On NewSQL Data Management
Find out more about NewSQL, the DBMS that promises to scale out like crazy, while maintaining the safety of SQL and the reliability of ACID guarantees. Stop by this spotlight session and meet NuoDB - the industry-leading NewSQL solution, designed to provide a unique combination of on-demand, partial replication, scale-out performance, zero downtime and geo-distributed data management. It’s an operational DBMS to handle transactions, interactions and observations anywhere.

Speakers
avatar for Michael Waclawiczek

Michael Waclawiczek

Vice President, Marketing and Operations, NuoDB
Dr. Michael Waclawiczek joined NuoDB in early 2012 to spearhead NuoDB's extensive beta program and general availability product launch on January 15, 2013.  | | Michael is a highly respected marketing and product management executive in the enterprise software industry with over 25 years experience. He has launched more than 20 major software products generating over $1B in total revenue.  | | Michael has held several executive and... Read More →


Wednesday October 2, 2013 2:10pm - 2:20pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:20pm

Lightning Talk: GridGain
Speakers
NI

Nikita Ivanov

Founder and CEO, GridGain Systems
| Nikita Ivanov is founder and CEO of GridGain Systems, started in 2007 and funded by RTP Ventures and Almaz Capital. Nikita has led GridGain to develop advanced and distributed in-memory data processing technologies – the top Java in-memory computing platform starting every 10 seconds around the world today. | Nikita has over 20 years of experience in software application development, building HPC and middleware platforms, contributing... Read More →


Wednesday October 2, 2013 2:20pm - 2:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:20pm

Oris4 Product Launch: Big Data, Enterprise Search & Employee Productivity
Every day, important business decisions are made based on large amounts of structured, unstructured and complex data. Employees spend large parts of their searching for the information they need to make these decisions, and wasting valuable time and resources. In this presentation we will look at how large this problem is, and how the right enterprise search tools can help businesses navigate through the world of big data and increase employee productivity.

Speakers
avatar for Reza Kazemipour

Reza Kazemipour

CEO, Oris4
Reza has more than 20 years of experience in sales, strategy and business leadership roles in the software industry. He currently serves as a board advisor to many Silicon Valley and Canadian startups, as well as a mentor to Growlab. Prior to the advisory roles, Mr. Kazemipour was CRO at Ryma Technology (Acquired by OneDesk), CEO/Founder of AltosMedia, and an "EIR", Entrepreneur-In-Residence at Clearstone Venture Partners, and has held... Read More →


Wednesday October 2, 2013 2:20pm - 2:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:30pm

Spotlight: Greenqloud
Wednesday October 2, 2013 2:30pm - 2:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:30pm

Lightning Talk: Simplicity is Inevitable: How new APIs on old Architectures Obscure Fatal Flaws
It has been observed recently and with increasing frequency that software is eating the world, and further, that APIs are eating software. Software systems are transforming industries as diverse as automotive and healthcare, replacing business processes with services that increase efficiency. 

These software services need to trade information efficiently, often across organizational boundaries. Enter APIs. The transformative impact on software when an organization can combine internal and 3rd party services in a relatively ad hoc way to create new, high value processes is enormous.

There is one problem though - the database architectures underlying all these services have remained stuck in the old LAMP-stack paradigm. Simply slapping an API on an existing database will not do. New approaches to security, distribution, fault tolerance, and owner control of data are needed to realize the full promise held forth by the "API-ification" of the world. NoSQL seemed to hold this promise but it is now apparent, after 7 years, the changes it offers don't go far enough. A new "NoDB" movement is developing - one where databases with specific architectures and optimizations give way to a distributed, stateless, completely hands-off API-driven data architecture.

I will explore the key elements of NoDB, how it capitalizes on the emergence of cloud services, and how companies can start taking advantage of this burgeoning movement today.

Speakers
avatar for Antony Falco

Antony Falco

CEO, Orchestrate.io
Antony Falco is CEO and co-founder of Orchestrate.io, a new API service that eliminates the need for deploying databases when building new applications, or when adding new features to existing applications. A database industry veteran and visionary, Falco previously co-founded Basho Technologies, the creators of the NoSQL database Riak. At Basho, where he was COO, he met with hundreds of companies trying to build interactive applications with the... Read More →


Wednesday October 2, 2013 2:30pm - 2:50pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:40pm

Lightning Talk: Fast, Iterative and Interactive Analytics in the New Data Landscape
In this session, ClearStory Data Founder & Chief Architect, Vaibhav Nivargi, will discuss a new data processing architecture optimized for analytic interactivity across diverse data. Supporting the iterative nature of modern data analysis requires a new data platform and application that speeds the convergence and harmonization of data so that visualizing data can be part of the process of finding insights rather than just a mechanism of communicating the output of your analysis. This session will provide examples of applying emerging analytics technology designed for this new data landscape.

Wednesday October 2, 2013 2:40pm - 2:50pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

Lightning Talk: Making Big Data your Competitive Advantage
Speakers
avatar for Adam Breckler

Adam Breckler

Co-Founder & VP Product, Visually
Adam is a veteran of several internet startups including Mint.com and SaveBrite.com where he held development, design and marketing roles. In his role as VP of Product at Visually, he leads up Visually’s Dynamic, Data-Driven Infographic projects, working with teams of design loving developers and data-savy designers to build the next generation of dashboard, reporting and product interfaces.


Wednesday October 2, 2013 3:00pm - 3:10pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

PANEL: Using Big Data to Accelerate Time-to-Answer

Big Data is the focus of many discussions in the C-suite, but there has been confusion about the business value it can deliver.  This panel will discuss the impact of dramatically accelerating insight and analyses using big data technology.  These senior executives —responsible for enterprise data and analytics in leading companies--will share their approaches to evaluateing, introducing and applying big data to real-world problems.  Paul Barth will lead this panel to highlight Big Data best practices at large enterprises, including

  • The importance of speed and agility in the analytics process;
  • How to introduce and align big data skills and solutions into an existing analytic organizations;
  • Case studies of successes, failures, and lessons learned.

Speakers
avatar for Paul Barth

Paul Barth

Managing Partner, NewVantage Partners LLC
Paul Barth is managing partner and co-founder of NewVantage Partners. Paul is a recognized thought-leader and practitioner in leveraging information as a strategic asset. Paul worked at Thinking Machines before joining the American Express database marketing subsidiary, Epsilon, as technology head. In 1995, Paul co-founded and was CTO of Tessera , a pioneer in data warehousing. Following Tessera’s 1999 acquisition by the Internet... Read More →
avatar for John Carter

John Carter

SVP, Analytics, Insight & Loyalty, Charles Schwab
John Carter is Senior Vice President of Analytics, Insight & Loyalty at Charles Schwab.  In this role, John is creating a world class analytics and research organization that provides thought leadership and actionable insights to drive company growth and client loyalty. John has extensive background in analytics, and is widely known as an expert in data, database marketing, segmentation and predictive modeling.  Prior to... Read More →
avatar for Cigdem Gencer

Cigdem Gencer

SVP, Data and Analytics Strategy, Wells Fargo Bank
Cigdem has held a variety of executive business roles at Wells Fargo over the past 10 years and now heads Strategy & Enterprise Analytics in the Enterprise Data & Analytics Group. She holds a MBA from the Wharton School of Business at the University of Pennsylvania and a BA from Harvard University.
avatar for John Magee

John Magee

Chief Marketing Officer, GE Software
John Magee is the chief marketing officer for GE Software. He spearheads GE's global software portfolio management process to identify emerging market opportunities and to align technology and commercial investments with long-term strategy. His organization collaborates with customers, partners, and GE software teams to identify and commercialize new digital solutions, services, and business platforms across a variety of growth areas in... Read More →
avatar for John Mattison

John Mattison

CMIO, Assistant Medical Director at Kaiser Permanente


Wednesday October 2, 2013 3:00pm - 3:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

TALK: Your Graph is Showing: The Trend toward Graph Databases & Connected Data
Developers have turned to NoSQL databases, such as MongoDB and Cassandra, to build social networks and online communities because of their relative speed and simplicity. However, when creating connections, understanding trends and seeing commonalities within data, developers at places like Facebook and Twitter have increasingly turned to graph databases.

In this discussion, we'll start with a quick overview of the database landscape and how graph databases fit within it. Next, we'll dive into neo4j, a popular graph database, and demonstrate how to solve complex, connected data problems with an in-depth look at examples demonstrating the power, speed and simplicity of using graph databases. We'll close with a look at some caveats as well as glimpse into the future of graph databases.

Speakers
avatar for Greg Jordan

Greg Jordan

Manager, Web Developer, Methodist Le Bonheur Healthcare
Greg Jordan, Manager of Web Development at Methodist Le Bonheur Healthcare, has over 15 years of experience programming in various languages with a focus on native mobile & web application development. Greg holds a Bachelor's degree and two Master's degrees, is a Ph.D. candidate at the University of Memphis and author of the forthcoming book "Practical Neo4j" from Apress


Wednesday October 2, 2013 3:00pm - 3:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

WORKSHOP: Practical Application and Delivery of D&B Data and Analytics Through API’s (Open Talk)
API’s are powerful tools to help businesses transform.  So how can you utilize them to leverage company, contacts, financial data and analytics, social, vertical-specific data, industry research and more to drive better business results?  How can you combine these information sources to deliver real-time intelligence into any application, such as ERP and CRM systems, corporate intranets, webforms, mobile devices and more?  Join this workshop to hear best practices for utilizing API’s to develop new and innovative use cases.

Speakers
avatar for Ken Maranian

Ken Maranian

VP, Product Management and Development, Dun and Bradstreet
Ken Maranian is the Product Leader for D&B Direct, D&B's Data-as-a-Service web services product.


Wednesday October 2, 2013 3:00pm - 3:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

TALK: CFAA Threat to the Open Web
The CFAA that drove to Aaron Swartz's undoing was already cited as "the worst law in technology." But it is now poised to be even more dangerous to the open web as recent interpretations conflate protections for private and confidential data with the ability of web sites to censor access to even publicly viewable data and websites. 

Recent legal action by Craigslist against Padmapper, Lovely, and 3taps, threatens to establish a new kind of trolling in addition to patent and copyright trolls. Access trolls can now make visiting a website a felony offense if you've been told not to and any IP address you've ever used to do so has been blocked. Under such a regime, all access to even public websites is potentially permission based. 

What does this mean for web businesses that interoperate with one another over the internet. Find out and discuss at this session.

Speakers
avatar for Greg Kidd

Greg Kidd

Founder, 3taps
Greg Kidd is the founder of 3taps -- which is an API for syndication of publicly viewable exchanges of goods, services and information on the internet. Prior advising and investment gigs for Greg included Twitter and Square. Greg's investing focus is on innovation in the exchange space. Visit hardyaka.com


Wednesday October 2, 2013 3:00pm - 3:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

PANEL: Hadoop – Infrastructure or App?
Hadoop has successfully climbed the hype cycle and is still rapidly maturing, with multiple distribution and integration options available. As customers process and analyze unprecedented amounts of data with Hadoop, they face a strategic decision. Does the volume of Hadoop data and nature of their business elevate Hadoop to foundational infrastructure status within the organization? Does Hadoop merely support other products and services, necessitating only transient processing using the App model? This invigorating panel will bring Hadoop vendors and practitioners together to help the audience fully understand the issues involved in properly answering this question.

Moderators
avatar for Val Bercovici

Val Bercovici

Big Data & Cloud Czar, NetApp
Val joined NetApp in 1998 and leads the Strategic Planning Team within the office of the CTO. Working with customers, analysts, and alliance partners, Val focuses on next-generation research projects and is responsible for NetApp’s product vision. As an early Big Data adopter, Val chairs the Enterprise Data Architecture Track of the Hadoop Summit. Val also introduced the first Cloud Standard to the industry as chairman of SNIA’s Cloud... Read More →

Speakers
avatar for Denise Hemke

Denise Hemke

Director of Engineering, Platfora
Denise Hemke is Director of Engineering at Platfora where she manages front-end and application-tier team. The team is responsible for innovation and delivery of the customer surface area of the Platfora application, which includes rendering large scale visualizations. These visualizations are what give Platfora customers key business insights and provide analysts and data scientists visibility into the... Read More →
NP

Naghi Prasad

Founder and CEO, Deep Forest Media
Naghi has over a decade of experience building large scale systems using advanced data mining and machine learning to solve high impact business problems in search and online advertising. Prior to Deep Forest, Naghi was the CTO of Tapjoy and an advisor to several startups. Prior to that, he was VP of Engineering for the online ad network Turn, VP of Engineering at Verity, and Director of Analytics at Oracle. Naghi got his EE degree from IIT... Read More →
avatar for Lance Reidel

Lance Reidel

CTO, The Hive
Lance Riedel is CTO at The Hive helping companies with the right data architecture and data science. He works closely with vendors throughout the entire big data and analytics ecosystems to develop best practices and frameworks for entrepreneurs and companies. Lance has been working to improve search and matching technologies across multiple sectors for the last 15 years. He has been working the Hadoop stack since the early days 7 years ago when... Read More →
avatar for Jim Walker

Jim Walker

Director, Product Marketing, Hortonworks
Jim is a recovering developer, professional marketer and amateur photographer with nearly twenty years experience building products and developing emerging technologies. During his career, he has brought multiple products to market in a variety of fields, including data loss prevention, master data management and now big data. At Hortonworks, Jim is focused on accelerating the development and adoption of Apache Hadoop.


Wednesday October 2, 2013 3:00pm - 3:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

TALK: How Social Insights from Big Data Inspires Product Innovation and Market Disruption
Social media intelligence is typically in the big data analytics wheelhouse of the marketing department. But product usability and design companies are now packaging and selling it themselves. Analyzingsocial’s big data helps these firms uncover consumer insights (that would be undiscovered otherwise) used to create entirely new innovations and disrupt markets. 

Lassen Innovation (http://lasseninnovation.com/about.html) for example discovered a community of parents on Twitter looking for an alternative to LEGO that inspired innovation over play. Based on the very small percentage of the billions of social posts that made up these conversations, Lassen went tomarket with a new toy which they expect to sell $4M at launch.

During this discussion, Lassen’s CEO will detail his decision to disrupt LEGO by designing a new US-made toy inspired by social media opinion analysis. The insights uncovered by NetBase helped LassenInnovation to:

• Improve time to design by 63%
• Reduce the cost of gaining insights by 43%
• Project sales of 3.8 million in the first year on the market

NetBase and Lassen Innovation will teach attendees to measure consumer sentiment in real-time to: 

• Mine and influence customer opinion for product design
• Make instant business critical decisions in the innovation process
• Research consumer sentiment to refine 

Speakers
avatar for Nicholas Webb

Nicholas Webb

Senior Partner, Lassen Scientific, Inc.
Nicholas J. Webb is a world-renowned business futurist and innovation thought leader. Webb is the Author of “The Innovation Playbook” and “The Digital Innovation Playbook”. He is also a successful inventor with a wide range of patented technologies ranging from one of the world’s smallest medical implants to consumer and industrial products. Webb is also the inventor of the popular Hanz® line of educational toys... Read More →


Wednesday October 2, 2013 3:00pm - 3:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:10pm

Lightning Talk: ETL Validation with Cascading on Elastic MapReduce
Cascading is a Java application framework that runs atop Hadoop. With its distinction between “data integration” and “data processing” (i.e., where to find your data and what to do with it) Cascading lends itself to developing testable components at both the unit- and integration-test levels. To explore the Cascading framework and howchange.org has come to find it a very useful abstraction layer over Hadoop, I'll run through an example application that we have built to run on Elastic MapReduce as a verification component in our ETL pipeline, with a focus on how the Cascading framework has enabled us to have a continuous integration-backed development/deployment model that affords us a level of security even when dealing with billions of rows of mission-critical data. 

Speakers
VR

Vijay Ramesh

Software Engineer, Data Science, Change.org
In the land of the night the ship of the sun is drawn by the Grateful Dead


Wednesday October 2, 2013 3:10pm - 3:20pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:20pm

Lightning Talk: Because Kerberos is not enough: Setting a higher standard for securing Big Data
Although Hadoop and similar NoSQL data stores enable any organization, large or small, to collect, manage and analyze immense data sets, the security of their Big Data environment remains at risk. 

Originally developed to store and manipulate public URLs, Hadoop was not created with security in mind. However, this leaves gaps in the security infrastructure of the Hadoop cluster. 
To add security capabilities into a big data environment, functions need to scale with the data. Bolt-on security does not scale well, and simply cannot keep up.
A truly robust, secure Big Data environment must be applied where the data resides, and in a way that is compatible with the distributed computing environment.

This discussion will focus on the security gaps that exist within the Big Data / Hadoop ecosystem, and steps users must take to protect their data stores. Only a new approach that addresses the unique architecture of distributed computing can meet the security requirements of the Hadoop cluster environment. 

Speakers
avatar for Brian Christian

Brian Christian

CTO, Zettaset, Inc.
Brian Christian is co-founder and Chief Technology Officer at Zettaset, and is the visionary behind its products and platforms. Zettaset is the latest in a series of successful ventures that he has created. Previous experience includes SPI Dynamics, which was the leading expert in Web application security assessment and testing before its successful exit to Hewlett-Packard in 2007. Brian has over 16 years of experience in high tech positions... Read More →


Wednesday October 2, 2013 3:20pm - 3:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:30pm

Lightning Talk: Real time access to Big Data using In Memory computing
Virtually every enterprise is now grappling with the challenge of managing big data.
Increasingly, business innovators seek not only to bolster their ability to manage large data
sets, but also to make those data sets instantly accessible for analysis. Insights gained
from big data are a source of significant competitive advantage and enterprise profitability.

In-memory are the solutions of choice for enterprises seeking the speed and performance advantages of keeping high-value big data in-memory. In industries ranging from financial and marketing services to media and travel, business innovators are using in-memory as a central store for making terabytes of data available – in real-time – to the enterprise. 

The talk presents this innovative technology along with a few use cases where it is being successfully used. The duration will be about 10 minutes including Q&A.

Speakers
avatar for Gagan Mehra

Gagan Mehra

Chief Evangelist, Terracotta, Inc.
Gagan is Terracotta's Chief Evangelist. He has over 15 years of experience creating and implementing digital strategies for leading technology companies on six continents. His areas of expertise include business and IT transformation, enterprise architecture, e-commerce, and high traffic (1 billion users) web businesses. | | Prior to joining Terracotta, Gagan was a leader within Deloitte Consulting's Digital practice where he led web-related... Read More →


Wednesday October 2, 2013 3:30pm - 3:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

TALK: Scaling API Re-use, Security, Integration for the Multi-property Consortia
For a single organization API Management seems straight forward: surface legacy data assets packaged as APIs, share from a portal, & monitor for success. However, when multiple brands, IT properties, B2B/Healthcare exchanges, or other conglomerates attempt to coordinate API management new complexities arise. Re-use and sharing of core API assets and data is still the key directive to reduce costs & innovate new sources of revenue but business objectives, pricing models, and architecture practices change. Combining a flexible enterprise back-plane that can accommodate different security models & integration patterns with a multi-tenant API portal can help alleviate IT politics & speed implementations. Intel presents the design patterns and usage models to showcase API Management at scale.

Speakers
avatar for Blake Dournaee

Blake Dournaee

Senior Product Manager, Intel Corporation
Blake Dournaee, Sr Product Manager for Intel® Expressway API Manager. Blake was a specialist in applied cryptography applications at RSA Security and a frequent speaker at API & PCI-DSS conferences throughout the US and Europe. Blake is an established author who wrote the first book on XML Security and co-authored "SOA Demystified" from Intel press.


Wednesday October 2, 2013 4:00pm - 4:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

TALK: Democratizing the Power of Big Data
n this session Jason Hoffman will explore the computing breakthroughs driving the democratization of big data and paving the way for a new era of innovation. Big data can mean big opportunities for those able to ask the right questions. The time has come to make sure that everyone has the unrestricted access they need to ask these questions and fully leverage their data.

Speakers
avatar for Jason Hoffman

Jason Hoffman

Founder and CTO, Joyent
Jason is the CTO of Joyent, where he is responsible for company vision and execution. He is also responsible for research and advanced development, technical outreach, evangelism, consultative efforts for partners and business units, and manages Joyent’s intellectual property portfolio including involvement in open source projects, licensing, technology transfer, assessments of potential partnerships, mergers and acquisitions. His... Read More →


Wednesday October 2, 2013 4:00pm - 4:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

TALK: SQL on Hadoop: Moving Beyond Analysis to Power Real-Time Apps (Open Talk)
With marketing channels become increasingly cluttered, the old adage of delivering the “right message, at the right time and in the right place” (Harvard Business Review "The Perfect Message at the Perfect Moment") still applies now more than ever.

Ever had your internet or cable stop working? In all likelihood, you had to call it in, wait on hold, and then spend a lot of time trying to isolate the issue with the help desk. Cable companies are in the process of transforming that frustrating experience. They are deploying proactive fault response systems that detect a network fault, isolate the issue, and attempt to fix it in real-time. The goal is to discover and fix an issue before a customer needs to make a call. This has huge bottom line impacts by increasing customer satisfaction, reducing customer churn, and lowering costs by eliminating help desk calls and “truck rolls”.

While the headlines have been dominated by the recent attacks on American banking websites, every company faces a real threat from cyberattacks. Organized crime syndicates and even governments are using increasingly sophisticated attacks to steal trade secrets and customer data, as well as shutdown websites. Led by the banks, companies of all sizes are investing in cyberthreat security apps that can detect possible attacks, correlate it against historical firewall data, and then shutdown attacks in real-time.

In this session, Monte Zweben, CEO of Splice Machine, will discuss how customers are using SQL on Hadoop for real-time marketing, proactive fault response, and cyberthreat security applications. He will also discuss the architectural requirements for SQL on Hadoop to update large volumes of real-time data, analyze it with historical data, and react in real-time.

Speakers
avatar for Monte Zweben

Monte Zweben

Co-Founder and CEO, Splice Machine
A technology industry veteran, Monte’s early career was spent with the NASA Ames Research Center as the Deputy Branch Chief of the Artificial Intelligence Branch, where he won the prestigious Space Act Award for his work on the Space Shuttle program. Monte then founded and was the Chairman and CEO of Red Pepper Software, a leading supply chain optimization company, which merged in 1996 with PeopleSoft, where he was VP and General Manager... Read More →


Wednesday October 2, 2013 4:00pm - 4:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

TALK: An Overview of the Emerging Graph Landscape
Recent years have seen an explosion of technologies for managing, processing and analyzing graphs, ranging from community projects like Apache Giraph, to vendor led products such as Neo4j and spin outs from established companies like Twitter’s FlockDB. The sheer number of technologies makes it difficult to keep track of these tools and what sets them apart, even for those of us who are active in the space!
But all graph technologies are not created equal. This session will provide a high level framework for making sense of the emerging graph landscape. It will describe the three dominant graph data models today, define top level categories like graph compute engines (Graphlab, Giraph, Pegasus, YarcData, etc) and graph databases (Neo4j, FlockDB, OrientDB, etc) and discuss common characteristics and important properties of each category.

Speakers
avatar for Emil Eifrem

Emil Eifrem

CEO, Founder, Neo Technology
Emil is the founder of Neo4j, the most widely deployed graph database on the planet, CEO of its commercial sponsor Neo Technology and a co-author of the O'Reilly book Graph Databases. He plans to save the world with graphs and own Larry's yacht by the end of the decade. He tweets at @emileifrem.


Wednesday October 2, 2013 4:00pm - 4:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

WORKSHOP: Real-Time Big Data in a Distributed SQL System
SQL is the language of choice for relational database management systems but it is traditionally slow and does not scale past a single machine. In this session, learn how to horizontally scale your data and workload on a distributed SQL system powered by commodity hardware for high performance real-time analytics. We will also cover how to take advantage of distributed parallel processing by writing parallelizable SQL queries. Attend this session to learn: 
-How to design schemas that take advantage of the distributed system.
-What types of queries can be run extremely efficiently in a distributed system
-Tricks to manipulate complex queries to avoid shuttling around data in a distributed system

Speakers
avatar for Ankur Goyal

Ankur Goyal

Senior Software Engineer, MemSQL
Ankur Goyal is senior software engineer at MemSQL. He is the team leader on developing horizontal scale-out capabilities for MemSQL's distributed in-memory database and also engages with customers to ensure they have optimal experiences with MemSQL. He specializes in distributed systems, compilers, and operating systems. Ankur studied computer science at Carnegie Mellon University and researched distributed data processing at Microsoft before... Read More →
avatar for Nikita Shamgunov

Nikita Shamgunov

Co-founder & CTO, MemSQL
Nikita Shamgunov co-founded MemSQL and has served as CTO since its inception. Prior to co-founding the company, Nikita worked on core infrastructure systems at Facebook. He served as a distinguished senior database engineer at Microsoft SQL Server for more than half a decade. Nikita holds a bachelor’s, master’s and doctorate in computer science, has been awarded several patents and was a world medalist in ACM programming contests.


Wednesday October 2, 2013 4:00pm - 4:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

PANEL: Too Big to Fail: Big Data and Security
As the buzz of Big Data transitions into the realities of costs, efficiencies, risks, and planning, security becomes one of the key components of the 2013 big data discussion. What new topics in data security need to be addressed as companies store, analyze, and move exponentially increasing amounts of data? What are the emerging concerns that will shape the next decade of data security solutions?

Moderators
avatar for Daniel Garrie

Daniel Garrie

Executive Managing Partner, Law & Forensics
| Daniel Garrie, Esq. is the Managing Partner and General Counsel to Pulse Advisory, a Venture Development firm that works with promising start-ups and other innovative companies to catalyze development of their businesses. The firm offers business development, digital marketing and capital advisory services. Mr. Garrie is also a Partner at Law and Forensics LLC, a consulting firm that works with clients across industries to address cyber... Read More →

Speakers
avatar for Deborah Baron

Deborah Baron

Chief Executive Officer, North America, Nuix
Deborah Baron is Chief Executive Officer of Nuix NA. Nuix is a worldwide provider of information management software delivering patented technology to access and leverage unstructured big data with unparalleled speed and scale. Prior to Nuix, Ms. Baron was VP of Legal and Compliance Solutions at HP Autonomy, led Product Strategy for ZANTAZ, and held domestic and international management positions with IBM and HP. She is a published author and... Read More →
avatar for Bryan Burns

Bryan Burns

Security Architect, Proofpoint, Inc.
Bryan Burns was appointed as Proofpoint’s security architect in early 2013. Burns formerly held the post of distinguished engineer at Juniper Networks, where he directed the core security technology of the company's intrusion prevention system (IPS) product and architected its next-generation application firewall, among other accomplishments. During his tenure at Juniper he also edited and co-authored Security Power Tools, published by... Read More →
avatar for Brian Christian

Brian Christian

CTO, Zettaset, Inc.
Brian Christian is co-founder and Chief Technology Officer at Zettaset, and is the visionary behind its products and platforms. Zettaset is the latest in a series of successful ventures that he has created. Previous experience includes SPI Dynamics, which was the leading expert in Web application security assessment and testing before its successful exit to Hewlett-Packard in 2007. Brian has over 16 years of experience in high tech positions... Read More →
avatar for Tom Deutsch

Tom Deutsch

Program Director, Big Data Technologies focused on Hadoop / Cassandra and Applied Analytics, IBM
avatar for Adam Ely

Adam Ely

Co-founder, Bluebox
Adam Ely is the Co-founder and COO of Bluebox. Prior to this role, Adam was the CISO of the Heroku business unit at Salesforce where he was responsible for application security, security operations, compliance, and external security relations. Prior to Salesforce, Adam led security and compliance at TiVo and held various security leadership roles within The Walt Disney Company where he was responsible for security operations and application... Read More →
avatar for Jairam Ranganathan

Jairam Ranganathan

Director of Product Management, Cloudera


Wednesday October 2, 2013 4:00pm - 4:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

TALK: What Works and What Doesn’t: Using Crowd-Sourcing to Understand What Makes Tweets Engaging
Some Tweets receive tremendous engagement from followers while others languish in their timelines. They also arrive in a variety of contexts: day-to-day occurrences, public events like elections and sports games, and user-specific events like album releases and TV show airings. These factors complicate the question: how do I write a Tweet to have the maximum impact?

Previous studies have focused on an atomic approach, treating all Tweets identically. In this talk, we will discuss how we use Amazon Mechanical Turk to implement a multi-level study that can reveal more insight.

By combining hard and soft data, we have identified key subjective metrics that describe Tweets from multiple contexts and within many social circles. We will show that the most important piece to the puzzle is knowing your audience, and we will describe how best practices morph among Twitter users to suit the expectations and desires of their followers.

Speakers
avatar for Douglas Mason

Douglas Mason

Data Scientist, Twitter
Douglas Mason recently completed his doctorate in physics from Harvard University in which he developed new techniques for visualizing quantum mechanics. He has since joined Twitter as a Data Scientist on the Advanced Analytics team, where he is studying best practices and user behavior. On the side, Douglas has presented at VisWeek and SIGGRAPH on his work data-mining the corpus of The Beatles' music to statistically identify compositional... Read More →


Wednesday October 2, 2013 4:00pm - 4:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

WORKSHOP: Build a Big Data App in 30 Minutes (Open Talk)
In this session, Qubole's VP of Engineering will demonstrate how to leverage tools to quickly and easily create an efficient Big Data app.  From the greenest of data workers to the grizzled veterans, everyone can learn something new in this session.  Learn how to:
• Extract data from different sources into Hadoop
• Explore, cleanse, and join datasets to extract meaningful insights
• Visualize and share the insights in a collaborative environment
• Create data pipelines that extract and share insights periodically
• Setup alerts to monitor status of mission critical jobs
Please bring a laptop and register for a free trial of Qubole Data Service before attending.  This will be a fast-paced session, so be ready to rock!

Speakers
avatar for Shrikanth Shankar

Shrikanth Shankar

VP of Engineering, Qubole
Shrikanth Shankar is the VP of Engineering at Qubole. Previously, Shrikanth worked at Oracle for over a decade, rising to become Director of Development in the BI team.  Shrikanth was one of the leaders of the Oracle Exalytics effort and helped drive the product from conception to release. Prior to that, Shrikanth was on Oracle’s database team in the SQL/DSS group, where he made significant contributions to many different... Read More →


Wednesday October 2, 2013 4:00pm - 4:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:30pm

Big Data Beer Tasting partnered with StrikeIron and NephoScale
Wednesday October 2, 2013 4:30pm - 7:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:50pm

PANEL: Big Data for Everyone
Moderators
avatar for Anthony Ha

Anthony Ha

Tech reporter, Techcrunch

Speakers
avatar for Ivan Bercovich

Ivan Bercovich

Director of Engineering, FindTheBest
avatar for Dr. Michael Housman

Dr. Michael Housman

Vice President, Workforce Analytics, Evolv
avatar for Johnny Lee

Johnny Lee

CEO & Co-Founder, Spotsetter
avatar for Jesse Paquette

Jesse Paquette

Data Scientist, Ayasdi
avatar for Johann Schleier-Smith

Johann Schleier-Smith

Co-Founder, Tagged


Wednesday October 2, 2013 4:50pm - 5:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

6:30pm

The Bay Area R User Group
Wednesday October 2, 2013 6:30pm - 8:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123
 
Thursday, October 3
 

9:00am

Opening Remarks
Speakers
avatar for Geoff Domoracki

Geoff Domoracki

CEO & Founder, Data 2.0
Geoff Domoracki is the co-founder and CEO of Data 2.0. A philosophy major turned web entrepreneur, Geoff lives in the cross-section of startups, technology, and society. Geoff is also the co-founder of Techweek, the largest Midwest startup & technology conference, as well as a consultant for investment firms such as Lightbank, the venture capital firm behind Groupon. His interests include open data, microfinance, venture capital, and... Read More →
avatar for Jonathan Pasky

Jonathan Pasky

Co-Founder, DevNetwork
Jonathan Pasky is the co-founder of DevNetwork. He is also the co-founder of Techweek and a patent attorney and principal at Pasky IP Law LLC, a boutique intellectual property law firm. Previously, he was Chief Legal Officer at FanFound, a Chicago-based music startup. Jon is a mentor at Excelerate Labs, on the Board of Directors of the Chicagoland Chamber of Commerce, and has served as a judge for numerous competitions, including SeedCon... Read More →


Thursday October 3, 2013 9:00am - 9:10am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

9:10am

Breakfast + Panel Talk partnered with IAB and Datacratic
Thursday October 3, 2013 9:10am - 9:41am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

9:10am

TALK: Democratizing Real-Time Analytics
Real-time analytics are no longer a luxury in the enterprise. If you don’t know what is affecting your business as it is happening, you’re falling behind your competitors. For you to run a business in real-time, your data infrastructure must be able to both ingest real-time streaming data and return results to your questions in an instant. And those abilities cannot exist in a silo accessed by a few select individuals.

Attend this talk to learn how enterprises are solving their toughest real-time challenges and opening these real-time capabilities to entire organizations. MemSQL CEO Eric Frenkiel will discuss real-time Big Data analytics uses cases including personalization, interactive business intelligence, and sensor data analysis.

Speakers
avatar for Eric Frenkiel

Eric Frenkiel

CEO & Co-founder, MemSQL
Eric Frenkiel co-founded MemSQL and has served as CEO since inception. Before MemSQL, Eric worked at Facebook on partnership development. He has worked in various engineering and sales engineering capacities at both consumer and enterprise startups. Eric is a graduate of Stanford University's School of Engineering. In 2011 and 2012, Eric was named to Forbes’ 30 under 30 list of technology innovators.


Thursday October 3, 2013 9:10am - 9:50am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

9:10am

PANEL: Don't Go Blind Into This, Why Knowing Your Data is Invaluable to Startups
Join Dave Fowler, founder of Chartio, and a group of San Francisco startups to discuss the importance of understanding your data in your databases. Startups don't have the time or money to invest in standard BI solutions and shouldn't take on building a solution on their own. Yet understanding your data in real-time could mean the life or death of your company and drive your growth hacking decisions. We will go over the challenges of finding solutions that work for small companies, what data startups should look for and why, why understanding your data is more important than ever and hear stories from real startups using data to drive decisions.

Moderators
avatar for Dave Fowler

Dave Fowler

Founder & CEO, Chartio
Dave Fowler is the founder of Chartio, an award-winning interface to data. Dave moved to the Bay Area to join Y Combinator and pursue his startup idea of giving a face to data. Since then, Forbes has named Dave a Forbe’s 30 under 30 Technology Pioneer, both in 2011 and 2012. Prior to Chartio, Dave worked at IBM on the processor for Xbox 360 and filed 10 patents. Dave attended Gustavus Adolphus College for his undergraduate work, where he... Read More →

Speakers
avatar for Jonathan Dinu

Jonathan Dinu

Founder, Zipfian Academy
Jonathan first discovered his love of all things data while studying Computer Science and Physics at UC Berkeley. In a former life, he worked for Alpine Data Labs developing distributed machine learning algorithms for predictive analytics on Hadoop. Jonathan has always had a passion for sharing the things he has learned in the most creative ways he can. He has been a mentor at Dev Bootcamp, taught classes at General... Read More →
avatar for Riley Newman

Riley Newman

Head of Analytics/Data Science, Airbnb.com
avatar for Rimas Silkaitis

Rimas Silkaitis

Product Manager, CarWoo!
Rimas currently leads product at CarWoo!, the best place to buy and sell a new vehicle online. Since joining the company in 2011, he has been instrumental in bringing CarWoo! to mobile and providing buyers, dealers, partner publishers and internal users the insights needed to facilitate an active and healthy vehicle marketplace. In his spare time you'll find him spending quality time with his family and fanatically driving go-karts.


Thursday October 3, 2013 9:10am - 9:50am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

9:10am

Search & Hadoop
Apache Hadoop has grown from a batch-processing system to become the general-purpose platform for big-data.  Last year we saw the addition of interactive SQL to the Hadoop ecosystem.  This year brought full-text search.  I'll talk about this trajectory, with a focus on the platform's new search capabilities.

Speakers
avatar for Doug Cutting

Doug Cutting

Chief Architect, Cloudera


Thursday October 3, 2013 9:10am - 9:50am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

9:40am

TALK: IAB Update and Introductions
Speakers
avatar for Patrick Dolan

Patrick Dolan

EVP and COO, IAB
Patrick Dolan is the EVP and COO of the IAB. Mr. Dolan has extensive experience in traditional and interactive media. He served as the Executive Director of The Locomotion Channel, joint venture cable channel between Hearst and Corus Entertainment as well as Director of International Finance and Director of Business Operations at DoubleClick.  | Prior to working in media Mr. Dolan served as the Director of Finance for George Soros&rsquo... Read More →


Thursday October 3, 2013 9:40am - 9:45am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

9:45am

TALK: IAB/Winterberry Group Research Sneak Peek
Get a sneak peak at the new IAB/Winterberry Group research project “Programmatic Everywhere.” How the media industry is thinking about strategic approaches to data driven automated marketing.

Speakers
avatar for Jonathan Margulies

Jonathan Margulies

Managing Director, Winterberry Group LLC
Jonathan Margulies leads the development of Winterberry Group’s research and thought leadership initiatives—including its popular series of white papers, quarterly economic analyses and working collaborations with industry and trade associations around the globe. | | Mr. Margulies is a recognized authority on issues of concern to enterprise marketers and publishers, as well as the community of technology developers, service providers... Read More →


Thursday October 3, 2013 9:45am - 10:05am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

TALK: Analytics and the Supply Chain

We are developing  a lead time analytics solution to help clients manage key delivery risks in their supply chain. In manufacturing of complex products with many parts subassemblies, it is critical to forecast the times when bought and manufactured parts will be available. Our solution, built on top of SAP HANA, applies analytics in the form of Monte Carlo simulation to composite historical part delivery distributions, and helps generate a more accurate forecast than previous methods based on average delivery times and worst case-scenarios.  When combined with appropriate business process improvements, these analytics can allow our clients to focus their resources on managing delivery of parts and subassemblies on the critical path, helping to reduce product lead times and saving tens of millions of dollars in inventory costs and reduced late delivery penalties. Similar techniques can be applied to manage total product costs, and to estimate the impact of engineering changes.

Speakers
avatar for David Steier

David Steier

Director, Information Management; Deloitte Consulting, Deloitte
David Steier is a Director for Deloitte Consulting LLP’s U.S. Technology Practice in the Deloitte’s Analytics Institute and is Deloitte’s Technology Black Belt for Unstructured Analytics. David leads the Deloitte Analytics Solutions Group, whose goal is to build tools that accelerate the sales and delivery of business analytics engagements. David has been helping to develop Deloitte’s point of view around making Big Data... Read More →


Thursday October 3, 2013 10:00am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

TALK: Data Science of Collective Action: Online Virality vs. Real-World Impact
Speakers
avatar for Sara Vera

Sara Vera

Senior Data Analyst, Causes
Sara Vera is a Data Analyst at Causes.com in downtown San Francisco. She has a master's degree in quantitative sociology from University of Washington, and a bachelor's degree in psychology from Lewis & Clark College. Her favorite past time is rock climbing in Yosemite National Park.


Thursday October 3, 2013 10:00am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

PANEL: The Power of Machine Learning
Machine Learning has begun to transform the way the world operates. The spam filter in your email uses Machine Learning to decide what is spam and what is not. In this panel talk, we are going to discuss how Machine Learning is empowering our world in various domains and why it will play a key role in our future daily life. MachineLearning enables computers to predict unknown or the future by learning from data. Panelists, representing different parts of the ecosystem, will share their own experiences on how entrepreneurs, data scientists and developers can benefit from the power of Machine Learning. We'll discuss how Machine Learning is shaping life from applications like real-world translation to making basic Machine Learning tools available to the masses.

Moderators
avatar for Nelson Ray

Nelson Ray

Engineer, Metamarkets
Nelson Ray develops data-analytical algorithms as a software engineer at Metamarkets. He holds a B.S., M.S., and Ph.D. in statistics from Stanford University, where he wrote his thesis on the use of machine learning techniques for statistical inference. He has prior experience running large-scale, adaptive experiments at Facebook.

Speakers
avatar for Simon Chan

Simon Chan

Co-founder and CEO, PredictionIO
Simon is a co-founder of PredictionIO - an open source Machine Learning Server that empowers programmers and data engineers to build smart applications. Starting off as a software engineer after graduating from university, Simon founded three tech startups in the past 10 years, in the bay area, in Hong Kong and in Mainland China. He specializes in machine learning and recommendation technology, with a strong interest in social applications. Simon... Read More →
avatar for Luke Gotszling

Luke Gotszling

Co-founder/CEO, finally.io
Luke is the co-founder and CEO of finally.io--a company that provides predictive analytics for monitoring servers and cloud infrastructure. Previously he was the first employee at about.me (acquired by Aol). Luke's experience encompasses cloud infrastructure, NoSQL databases, and big data algorithms. He is an avid half-marathoner and a beginning kiteboarder.
avatar for Jeremy Howard

Jeremy Howard

President, Kaggle
Jeremy is an entrepreneur, business strategist, developer, and educator. He is the President and Chief Scientist of Kaggle, and is also a faculty member at Singularity University. He was the founding CEO of two successful Australian startups (FastMail, and Optimal Decisions Group). Before that, he spent 8 years in management consulting, at McKinsey & Co, and AT Kearney. Jeremy has mentored and advised many startups. He has... Read More →
avatar for Ryan Rogowski

Ryan Rogowski

Ryan is the CEO of Waygo Visual Translator (http://waygoapp.com), a mobile app that allows a traveler to point his phone at Chinese and read it instantly without an internet connection. Ryan previously worked at an iPhone game development startup and co- created two games in the appstore: Wordlands (http://bit.ly/N2Khto) and Quoth (http://bit.ly/NbRjum). He also worked on a side-project called Tabber (http://tabber.co) that has been featured in... Read More →


Thursday October 3, 2013 10:00am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

WORKSHOP: Four Pillars of Data Visualization (Open Talk)
This talk discusses the broad design considerations necessary for effective visualizations. Attendees will learn what’s required for a visualization to be successful, gain insight for critically evaluating visualizations they encounter, and come away with new ways to think about the visualization design process.

To be most effective, a visualization must have, in this order:
- Purpose (Why are we creating this visualization? Who is it for?)
- Content (What data matters? What relationships matter?)
- Structure (How do we best reveal those data and relationships?)
- Formatting (How does it look & feel? How will it be consumed?)

This talk will define these four pillars, reveal why they must be selected in this order, and discuss the importance and impact each has on your visualization.

Speakers
avatar for Noah Iliinsky

Noah Iliinsky

Visualization Expert, IBM
Noah Iliinsky strongly believes in the power of intentionally crafted communication. He has spent nearly 10 years thinking, writing, and speaking about best practices for designing visualizations, informed by his graduate work in user experience and interaction design. He is a frequent speaker in both industry and academic contexts.  | | Noah works as a Visualization Expert for IBM. He is the co-author of Designing Data Visualizations and... Read More →


Thursday October 3, 2013 10:00am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

TALK: Google
Speakers

Thursday October 3, 2013 10:00am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

TALK: Promoting the Eco-System of Structured Data on the Web
The Web contains a rich collection of structured data residing mostly in HTML tables, lists and behind HTML forms. There is even more data that is valuable to the public sitting in enterprise and government repositories. This data, when displayed, combined and visualized can provide incredible value to users world-wide. In this talk I will discuss some of the steps towards creating an eco-system that encourages data owners to contribute their data to the greater good and data factivists to enhance this data in various ways.

Speakers
avatar for Alon Halevy

Alon Halevy

Head of Structured Data Research, Google
Alon Halevy heads the Structured Data Research Team at Google. The team is known for creating Google Fusion Tables and Web Tables, a repository of over 100 million HTML tables. Prior to Google, Halevy was a professor of Computer Science at the University of Washington, where his research focused on data integration and XML. He is the founder of two companies, Nimble Technologies and Transformic (which was acquired by Google). He is the author... Read More →


Thursday October 3, 2013 10:00am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:00am

PANEL: Putting People in Charge of Their Data
This panel aims to explore the entrepeneurial opportunities, cultural behavior shifts, and data privacy demands of putting people in charge of their data. Why have end users been so slow to adopt personal data management / data portability technologies - is there a captivating reason for adoption? Amidst the crisis stories of data leakage and disclosed personally identifiable data, how will our lives change when we the consumers take charge of our data?

Moderators
avatar for Fatemeh Khatibloo

Fatemeh Khatibloo

Small Data Evangelist. Privacy & Identity Wonk. Forrester Analyst.

Speakers
avatar for Marc Guldimann

Marc Guldimann

CEO, Enliken
Marc is co-founder and CEO of Enliken, a consumer friendly data company. He's an advocate for transparency around the gathering, use and retention of data. Previously Marc was founding CEO of Spongecell, who created one of the first dynamic ad units to run on RTB media. Prior to Spongecell Marc created the first wireless virus filter at Vernier Networks. He holds a degree in Social Decision Sciences from Carnegie Mellon University.
avatar for Drummond Reed

Drummond Reed

CTO, Respect Network
Drummond Reed is co-founder and CTO of the Respect Network and co-author of the Respect Trust Framework, which won the Privacy Award at the 2011 European Identity Conference. Drummond has served as co-chair of the OASIS XDI Technical Committee since 2004, where he is a Distinguished Contributor. Prior to starting Respect Network, Drummond was Executive Director of two industry foundations: the Information Card Foundation and the Open Identity... Read More →


Thursday October 3, 2013 10:00am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:05am

SPOTLIGHT: Datacratic
Thursday October 3, 2013 10:05am - 10:10am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:10am

PANEL: Audience validation – What is it and does it matter?
As data driven advertising becomes more and more prevalent, audience validation is becoming more important.  Given the many use cases of data in marketing what exactly does audience validation mean? And does it really matter? 

Moderators
avatar for Paul Cimino

Paul Cimino

Principle, Deep Data Consulting
Paul is a well-known tech innovator of marketing and commerce both online and off. Paul recently left Merkle to start his own firm. Paul started Brilig in 2009, creating a dominant big data platform bridging direct marketing and digital marketing culminating in Brilig's acquisition by Merkle, the leading CRM agency. Prior to Brilig, served as CTO/SVP of R&D at QualityHealth/MTS, a leading interactive marketing and media company in the... Read More →

Speakers
avatar for James Deaker

James Deaker

VP Advertising and Data Solutions, Yahoo
Deaker leads the Advertising and Data Solutions function at Yahoo. Previously, he led Advisory Services group at Rapt (acquired by Microsoft in 2008). He has a Stanford Ph.D. in Engineering-Economics Systems and Operations Research.
avatar for Ozgur Dogan

Ozgur Dogan

Software Engineer, Optimizely
avatar for Joshua Koran

Joshua Koran

SVP, Product, Turn
Joshua has more than 15 years of experience in the online advertising industry. He is one of the most knowledgeable marketing analytics and behavioral targeting experts, having designed applications that generate more than 30 percent of the industry’s annual behavioral targeting revenue. | | Prior to joining Turn, Joshua was vice president of product management, research and data monetization at AT&T AdWorks. Previously he was vice... Read More →
avatar for David Wiener

David Wiener

Vice President, Product, BlueKai, Inc
As Vice President of Product, David is responsible for BlueKai's worldwide suite of products. He leads US and global product management, product marketing, and strategic ecosystem partnerships. David oversees all aspects of development on the BlueKai platform and is responsible for driving innovation across BlueKai offerings. David joined the company in early 2010 and helped launch BlueKai's SaaS offering, designing many of the underlying systems... Read More →


Thursday October 3, 2013 10:10am - 10:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

10:40am

Lightning Talk: Platfora
Thursday October 3, 2013 10:40am - 10:50am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

Lightning Talk: Does Size Matter? Narrow relevancy vs. broad factual accuracy in publicly available ontologies. What should be the success metric?
I often get asked how many nodes or edges are in Gravity’s proprietary ontology. It's a common way that people judge the "quality" of an ontology. On the other hand, I’m rarely asked how our edges are weighted, the number of weighted edges, or if they’re weighted at all. As the amount of data, entities and raw facts being generated on a daily basis grows exponentially, we need to begin to take a look at whether dumping terabytes of new facts into our ontologies is the correct way to deal with the situation. Most publicly available ontologies have no concept of weighted edges, yet continue to focus resources on increasing the number of entities and attributes associated with them. I believe we need to turn the problem upside down, and as an industry that is well aware of the potential power of a truly semantic web, begin to take a different approach.

Speakers
avatar for Jim Benedetto

Jim Benedetto

Chief Technology Officer, Gravity
Jim is the CTO of Gravity. He was formerly the SVP of Technology for MySpace, where he led global technical operations and advanced R&D. He was employee 12 at MySpace and the first technical architect. He was responsible for the initial architectural designs that allowed the site to scale from 100 thousand to over 120 million active users. Jim grew up in Ventura, CA, and studied business at USC. He’s had a lifelong passion for... Read More →


Thursday October 3, 2013 11:00am - 11:10am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

Lightning Talk: Better Algorithms Beat More Data - Advertising in a Big Data Age
Big data has big potential – especially for advertisers hoping to mine consumer preferences to reach the one-to-one, real-time marketing nirvana. But big data also creates big headaches for advertisers. In this session, advertisers will learn practical, actionable strategies for harnessing big data through the use of advanced algorithms. They’ll find out how to improve digital campaigns across web, mobile, social, and video using artificial intelligence technology – turning their programs into “advertising that learns”.

Speakers
avatar for Mark Torrance

Mark Torrance

CTO, Rocket Fuel
As Chief Technology Officer at Rocket Fuel, Mark is driving the company's core technology development around predictive modeling and optimization for real-time bidding. He studied Artificial Intelligence at Stanford and MIT, where in 1994 he left his PhD and academic career behind to blaze a trail of entrepreneurship. He started StockMaster.com as a hobby, then traffic quickly grew and it became the largest stock-quote site on the planet, as well... Read More →


Thursday October 3, 2013 11:00am - 11:10am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

TALK: The Civic Data Challenge: Creating Tools for Communities
The Civic Data Challenge turns the raw data of ‘civic health’ into useful applications and visualizations that have direct impact on public decision-making. The Challenge brings new minds and skill sets to the field of civic health, with the purpose of making data-driven community insights more valuable and accessible. In order to achieve an exceptional level of real-world usefulness, designers, data scientists, researchers, and application developers are currently collaborating with local leaders to develop tools with civic data that respond to community needs.

Speakers
avatar for Kristen Cambell

Kristen Cambell

Chief Program Officer, National Conference on Citizenship
Kristen is Chief Program Officer at the National Conference on Citizenship (NCoC) where she is responsible for researching, developing and implementing all programs and special initiatives, including the Annual Conference, The Civic 50, the Civic Data Challenge, NCoC.net, and the Civic Health Index portfolio.
avatar for Michal Tyra

Michal Tyra

Consulting Associate, The Phoenix Philanthropy Group
Michal Tyra has been a leadership team member and organizer with Manifesto Project since its inception in March, 2013. To date, Michal has worked specifically to unite rural communities in Northern and Southern Arizona around the Project's goals of identifying, retaining and developing young talent and leadership. In addition, Michal has brought his experience in nonprofit consulting to the Project in an effort to create comprehensive... Read More →
avatar for Mauro Whiteman

Mauro Whiteman

Founder, The Manifesto Project
Mauro Whiteman helped found The Manifesto Project, a statewide initiative in Arizona to capture the voice of a generation of young leaders. Whiteman is currently pursuing his bachelor's in journalism and master's in mass communication concurrently through the Walter Cronkite School of Journalism and Mass 


Thursday October 3, 2013 11:00am - 11:20am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

TALK: Analytics-as-a-Service
New technologies in Big Data and analytics pop up all the time. Often, we cobble together a hybrid solution and end up with very complex stacks. Who are you going to call if the numbers on your dashboards are not correct? Your infrastructure vendor? ETL vendor? Your Big Data cluster vendor? Analytical data warehouse vendor? Visualization vendor? Let's talk about the true service aspect of Big Data analytics: Uptime, SLAs, Support, Pre-built analytics, Predictive modules, and more.

Speakers
avatar for Hubert Palan

Hubert Palan

VP Product Management, GoodData
Hubert heads the Product Management at GoodData. Hubert has over a decade of hands-on experience in Product Management and Marketing, UX, Data Analytics, Data Visualization and Business Intelligence. He is passionate about design, has built the GoodData's UX team and is laser focused on continously delivering delightful user experience. Throughout his career, Hubert has implemented BI solutions for large multinational banks, built a couple... Read More →


Thursday October 3, 2013 11:00am - 11:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

PANEL: New Trends Big Data Investment
Moderators
avatar for Burke Kaltenberger

Burke Kaltenberger

VP of WW Sales, Infochimps, a CSC Company
Sales leader at Infochimps, a CSC Company

Speakers
avatar for Arif Janmohamed

Arif Janmohamed

Partner, Lightspeed Venture Partners
Arif joined Lightspeed in 2008 and focuses primarily on investments in the areas of cloud and datacenter technologies, as well as enterprise mobile and SaaS solutions. | Arif is currently working closely with the teams at Avi Networks, EdgeSpring, Memoir Systems, Nutanix, Pertino Networks, Qubole and Virtual Instruments. He was also involved in several Lightspeed investments which have had successful exits including IO Turbine (acquired by... Read More →
avatar for Cindy Padnos

Cindy Padnos

Founder & Managing Partner, Illuminate Ventures
Cindy Padnos is the founder and Managing Partner of Illuminate Ventures, a micro VC firm investing in startups in the B2B cloud computing sector. She currently sits on the boards of BrightEdge, CalmSea, Hoopla, Yozio and Xactly and helped gain successful exits for other portfolio companies including Sim Ops Studios (ADSK), Red Aril (Hearst Corp) and Digital Fuel (VMW). | Previously, as an operating executive, Ms. Padnos was founder and CEO of... Read More →
avatar for Rachel Pike

Rachel Pike

Principal, Draper Fisher Jurvetson
Rachel Pike joined Draper Fisher Jurvetson in 2010 and invests in enterprise, biology, and consumer internet companies. Prior to joining DFJ, Rachel completed her Ph.D. in atmospheric chemistry and computer modeling at the University of Cambridge. During her time there, Rachel served as President of the Gates Scholars, worked on a field campaign in Malaysia, and delivered TED and TEDx talks on climate, technology, and innovation. | | Previously... Read More →
avatar for Benjamin Tseng

Benjamin Tseng

Vice President, DCM
Benjamin Tseng is a VP at DCM, a VC firm based in California, China, and Japan. He specializes in disruptive opportunities at the intersection of business and technology and include connected devices, “Big Data”, genomics technology, and tech-enabled models for healthcare. | | Ben is also a mentor for the Thiel “20 Under 20″ Fellowship and, prior to DCM, consulted with Bain & Company for several Fortune 500 technology... Read More →
avatar for Shivon Zilis

Shivon Zilis

VC, Bloomberg Beta
VC at Bloomberg Beta. We're an early stage fund with presence in SF and NYC. I focus on data and enterprise software.


Thursday October 3, 2013 11:00am - 11:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

TALK: Data Science in the NOW! - It Takes an Army of Tools
How do HBase, Pig, R, Python, and all the current data science tools fit together? 

We are in the data age, the era of big data We need tools to make sense of what data you already have or will have flowing through your systems. Some of these tools already exist, or you (or someone) will need to create.

Making sense of data should mean reacting to data, and it should be used as a catalyst for decision and action. This is typically difficult to do if data is only analyzed from a historical perspective. Temporal data has context and Data Science in the NOW are the methods and tools for its access.

We will explore some of the tools and techniques for exploring and making sense of data in real-time or near-real-time. Such as HBase, Cassandra and Redis. MapReduce/Hadoop, Storm and the various QL's. What not to use and what to use as well as how to use it.

Speakers
avatar for Anthony Nyström

Anthony Nyström

Fellow, Managing Director of Engineering, Intridea, Inc.
Specialized experience with software architecture (Mobile, App, Web, Enterprise) business analysis, functional & technical design, development, implementation, deployment, support, and management. Strong analysis, design and execution expertise in medical imaging, bioinformatics, scientific computing (computational-biology, genetics (computational genomics), cheminformatics and applied-mathematics), big data and semantic analysis.


Thursday October 3, 2013 11:00am - 11:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

TALK: Big Data Visualization: What's It Good For?
With screen sizes generally limited to mere megabytes (10^6) of display information, how can we effectively use visualization to present big data sources of a petabyte (10^15) or more? Part of the answer is that we shouldn't even try, at least for some cases where other methods are more efficient. However, here are many classes of analytical tasks where visualization can play a crucial role in taming the scale and complexity of the big data to gain understanding. This presentation will explore the boundaries of where visualization can be applied effectively for big data, through an examination both of intrinsic visualization capabilities and of big data use cases.

Speakers
avatar for Alan Keahey

Alan Keahey

Visualization Science & Systems Expert, IBM
Dr. T. Alan Keahey has played a leading role in the research and development of information visualization systems for close to 20 years. His experience spans a wide range of environments including national labs research scientist, research director at a Lucent Bell Labs spin off and founder of a visualization R&D company. His interest in visualization extends beyond the research and development stages to creating products that satisfy a... Read More →


Thursday October 3, 2013 11:00am - 11:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:00am

TALK: CakeHealth
Speakers
avatar for Rebecca Woodcock

Rebecca Woodcock

Founder, CakeHealth


Thursday October 3, 2013 11:00am - 11:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:10am

Lightning Talk: What is the TRUE Measure of Campaign Performance?
The absolute most important metric in marketing intelligence is return on ad spend. Rules based attribution (such as last-click and last-touch) is fundamentally flawed as it ascribes a customer’s conversion completely to pre-set touchpoints, without taking into account whether an ad has been in view, and therefore had the potential to even cause a conversion. In an industry where up to 60% of ads are out of view and up to 30% of impressions are suspicious of being fraudulent activity, we can’t put all our attribution eggs in one basket. The primary metric of return on ad spend needs to get back to being based on causation. In this lighting talk, Scott Knoll, CEO of Integral Ad Science, will explain how attribution is evolving and how data can help advertisers understand the true causal effect of their campaigns. This session will teach attendees how to optimize their most effective media partners for future campaigns and boost thei r return on ad spend.

Speakers
avatar for Scott Knoll

Scott Knoll

CEO and President, Integral Ad Science
Mr. Scott Knoll is the Chief Executive Officer and President of Integral Ad Science, a global media valuation platform. Mr. Knoll has over 15 years experience in technology and information services. Prior to Integral, he founded and served as President of Aperture, a Datran Media company. He was CEO of BlackFoot, a digital advertising solutions company. He co-founded and served as the COO of Verified Person, Inc. He spent 6... Read More →


Thursday October 3, 2013 11:10am - 11:20am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:10am

PANEL: Predictive Analytics as a Service
Moderators
avatar for Andy Bartley

Andy Bartley

CEO, Algorithms.io
Andy is currently CEO of Algorithms.io. Algorithms.io provides algorithms as a service for developers and technology companies. Our customers use us to integrate techniques such as anomaly detection, recommendation, churn analysis, and customer segmentation into their applications. Prior to this Andy spent two years working with hundreds of early stage companies as Senior Associate for The Angels' Forum and The Halo Fund. Early in his career he... Read More →

Speakers
avatar for Liz Derr

Liz Derr

Founder and CEO, Simularity
Liz Derr is the Founder and CEO of Simularity, a software company that does similarity analytics for truly large data. She has more than 25 years experience in the software industry as a database specialist, programmer, and technology executive.
avatar for David Gerster

David Gerster

Vice President of Data Science, BigML
David Gerster is BigML's Vice President of Data Science. He has nearly a decade of experience applying machine learning at Yahoo, Microsoft and Groupon. He has extensive experience building and managing data science teams, most recently at Groupon where his team led A/B testing and deal relevance for Groupon's mobile apps. He joined BigML after using their online machine learning tool at work and finding it impressively easy to use. He lives in... Read More →
avatar for Steven Hillion

Steven Hillion

Chief Product Officer, Alpine Data Labs
Steven Hillion has been leading large engineering and analytics projects for fifteen years. Before joining Alpine Data Labs, he founded the analytics group at Greenplum, leading a team of data scientists and also designing and developing new open-source and enterprise analytics software. Before that, he was Vice President of Engineering at M-Factor, Inc. (acquired by DemandTec) where he built analytical applications that became a global... Read More →


Thursday October 3, 2013 11:10am - 11:50am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:20am

SPOTLIGHT: Synchronizing marketing programs across channels
Speakers
avatar for Chris Mann

Chris Mann

VP Product Managment, Bizo
Leading product management at Bizo Chris has a passion for building new businesses. With over 20 years product management and sales experience Chris comes to Bizo from Coremetrics where he is credited with building the market leading real time product recommendation business for e-commerce. Previous to Coremetrics he held multiple product management roles with IBM's WebSphere business unit over a 10 year span. Chris is passionate about family and... Read More →


Thursday October 3, 2013 11:20am - 11:30am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:20am

Lightning Talk: Actionable Data Insights from Real Time Streams Using Storm
How can we distill data into insights as events happen without requiring users to master data systems or pour over huge volumes of ever growing data? New approaches to analyzing stream data make this possible. This talk will briefly discuss using Storm and other real time data processing approaches to make real time insight detection a breeze.

Speakers
avatar for Michael Mayernick

Michael Mayernick

Co-Founder, Spinnakr
Michael Mayernick is the co-founder of Spinnakr, a predicative web analytics technology based in Washington, DC and San Francisco, CA. Prior to co-founding Spinnakr, Michael worked on online targeting technology tools for Congressional, Senatorial and Gubernatorial campaigns after working as a consultant building large analytics systems and web applications US federal government clients. He was named a 2011 Tech Titan by Washingtonian Magazine.


Thursday October 3, 2013 11:20am - 11:30am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:30am

Scholarship Pitches
Thursday October 3, 2013 11:30am - 12:00am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

11:30am

Lightning Talk: Quantcast
Thursday October 3, 2013 11:30am - 11:40am
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

12:00pm

LUNCH
Thursday October 3, 2013 12:00pm - 1:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

12:00pm

DataWeek + API World 2013 Scholarship Winners
Thursday October 3, 2013 12:00pm - 1:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

12:00pm

Judge TOP 5 Hackathon Teams
Thursday October 3, 2013 12:00pm - 1:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

TALK: Big Data Analytics and R

The buzz of Big Data Analytics is everywhere, and companies have taken different approaches to tackle their Big Data Analytics needs. In this session, I will focus on R and Hadoop, and will try to answer the following:

1.     What does Big Data Analytics mean to our enterprise clients?

2.     What popular tools are available for an R programmer to handle Big Data?

-       Open source R

-       RHadoop packages

-       Revolution R Enterprise 


Speakers
avatar for Uday Tennety

Uday Tennety

Director, Advanced Analytics Services, Revolution Analytics
Uday Tennety has 15 years of experience in providing enterprise software solutions to clients in the Retail, Insurance, Banking, Transportation, Telecom, Energy and Software industries. He is currently working as the Director of Advanced Analytics Services at Revolution Analytics. In this capacity Uday works with the Fortune 1000 clients helping them with their Big Data Analytics initiatives. | | Prior to joining Revolution Analytics, Uday... Read More →


Thursday October 3, 2013 1:00pm - 1:25pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

TALK: The Web’s Community of Communities (Open Talk)
Topic: Open social networks, the role of identity and community dynamics

Speakers
avatar for Daniel Ha

Daniel Ha

Co-founder & CEO, Disqus


Thursday October 3, 2013 1:00pm - 1:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

PANEL: Searching Big Data at Web-Scale and Enterprise-Scale
For many end-users and executives, the purpose of the revolution in big data tools, Hadoop technologies, and database technologies is the ability to search more data faster. This is especially true for searching the web of information (websites, tweets, social data) or an enterprise of information (documents, historic data, transactions). Have Hadoop and big data tools dramatically changed the way we search - or is each type of search (for tweets, for ediscovery document mentions, or for image recognition patterns) so different and distinct that they need their own technology stack? What is the next frontier of data we should soon be able to search?

Speakers
avatar for Hayes Davis

Hayes Davis

Founder & CEO, Union Metrics
As CEO of Union Metrics, Hayes Davis is responsible for overall strategy and day-to-day operations, as well as architecting Union Metrics’ applications. He has more than ten years of experience in designing and developing high quality, mission-critical web software. Previously, Hayes founded Liquid Communication Systems, a provider of turnkey instant messaging communications products for small to medium businesses and CheapTweet, a search... Read More →
avatar for Grant Ingersoll

Grant Ingersoll

CTO, LucidWorks
Chief Technology Officer and co-founder of LucidWorks, a Lucene and Solr committer, and a long standing member of the Apache Software Foundation.
avatar for Olya Lapina

Olya Lapina

COO, Spinn3r social web data
Olya brings her international business development, information systems and technology infrastructure corporate experience into startups. Currently she runs business operations for Spinn3r.com as COO, where she is also in charge of corporate development, strategic partnerships and revenue. Olya is passionate about open web, data analytics, high altitude mountaineering and yoga.
avatar for Ed Shepherdson

Ed Shepherdson

Senior Vice President, Enterprise Solutions, Coveo
Ed Shepherdson serves as Coveo's Senior Vice President of Enterprise Solutions. Ed brings 30 years of experience in the technology industry to his role with Coveo. Prior to joining Coveo, he spent 18 years at Cognos, now an IBM company, where he most recently served as Vice President of Global Customer Support. While at Cognos, Ed also held a variety of senior positions in the company’s Research and Development and Applications... Read More →


Thursday October 3, 2013 1:00pm - 1:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

KEYNOTE: Gamification & The Rise of Behavior Data
Traditional analytics, while excellent for showing linear flows through customer journeys or business processes, often fall short of making data actionable. According to Forrester, 54% of marketing analytics professionals are challenged by managing and integrating data from a variety of sources, while 38% can’t interpret results from analytics. Though gamification first emerged to help address engagement on the front end of websites and applications, it has also yielded a plethora of behavior data that helps companies design better user experiences. Behavior Analytics go a level deeper than the static, anonymous metrics typical of traditional web analytics; they provide a granular window into what users actually do.

Speakers
SS

Steve Sims

VP Solutions and Design, Badgeville
Steve has 20 years of experience in game development and production for web, mobile, console and PC systems. He started his gaming career at Electronics Arts and EA Online where he was an Executive Producer and responsible for Madden NFL Football, the #1 selling sports video game franchise in North America, as well as EA's earliest forays into the online space including Fantasy Sports and Casual Games. He has worked in the gaming industry... Read More →


Thursday October 3, 2013 1:00pm - 1:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

TALK: Predictive Analytics in Social Media and Online Display Advertising
The last decade has seen unprecedented growth in the space of online advertising and digital media marketing. The new wave ofsocial media (facebook, twitter, etc.) is making it easier than ever for the marketers to reach right customers at the right time with the right products and offers. However, the marketers, online advertising platforms, and other stakeholders need to be equipped with suitable analytical tools and methodologies to maximize the potential of online and digital media. 

The traditional analytical tools are often insufficient due to the rapidly growing volumes of data as well as increasing importance of dealing with textual and unstructured data in this space. In this talk we will present two case studies -- 1) applying data analytics insocial media and online display advertising to help our clients stay competitive in the marketplace 2) applying data analytics to help a leading credit cards company in new customer acquisitions through facebook campaigns.

Speakers
avatar for Mahesh Kumar

Mahesh Kumar

CEO, Tiger Analytics
Dr. Mahesh Kumar is the founder and CEO of Tiger Analytics, a boutique consulting company that focuses on applying advanced data analytics in the fields of retail management, social media and online advertising, and e-commerce marketing. Prior to founding Tiger Analytics, Dr. Kumar was on the faculty of the Smith School of Business and Rutgers Business School. Dr. Kumar has conducted research in the areas of data mining and statistical modeling... Read More →


Thursday October 3, 2013 1:00pm - 1:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

PANEL: Join Forces with the White House: Open Data and Government as a Platform
A new era of citizen access and participation in government is upon us. More than ever before, Government is releasing public data at breathtaking speed, enabling greater efficiency and effectiveness, creating economic opportunity, and improving citizens’ quality of life. A unique opportunity has arisen for harnessing the power of government through open data to collaboratively solve some of the most challenging issues of our age. How can you leverage this platform, find open data, and engage with the data curators who are eager to unlock the potential of government data? What data exists how there, how do you find and use it, and how do you get more of it? How can technologists and entrepreneurs influence the future of our country through data empowerment?

The panel will feature a number of Presidential Innovation Fellows working at the White House and distributed in a number of federal agencies throughout the government.

Speakers
avatar for Erin Maneri Akred

Erin Maneri Akred

Presidential Innovation Fellow, USDA
Erin Maneri Akred is a Presidential Innovation Fellow working on Open Data Initiatives at the Department of Agriculture. Erin is a data and analytics specialist with a focus on improving the human experience through sustainability, education, and healthy lifestyles. Her work over the past 15 years spans industries and academia across the public and private sectors. Most recently, Erin worked at Accenture Technology Labs, where she conceived and... Read More →
avatar for Sean Herron

Sean Herron

Presidential Innovation Fellow, U.S. Government
Sean Herron is a Presidential Innovation Fellow working on Open Data Initiatives at the Food and Drug Administration. Sean is a digital strategist, web developer, and policy expert dedicated to creating easier ways for citizens to interact with their government. Most recently, he served as a Strategist in the Open Innovation office at the National Aeronautics and Space Administration, where he spearheaded open-data and open source initiatives for... Read More →
avatar for James Sanders

James Sanders

Presidential Innovation Fellow, The White House
James Sanders is a Presidential Innovation Fellow working on Open Data Initiatives at the Department of Education. Previously, James oversaw innovation at KIPP Bay Area Schools and managed the region’s blended learning and technology integration initiatives. In early 2013, James spearheaded the Google Play for Education pilot at KIPP Bridge Charter School, a partnership with Android. Before joining the KIPP Bay Area regional staff, James... Read More →
avatar for Vidya Spandana

Vidya Spandana

Presidential Innovation Fellow, White House + Millenium Challenge Corporation
Vidya Spandana is a Presidential Innovation Fellow working on Open Data Initiatives at the Millennium Challenge Corporation. As a college undergrad, Vidya co-founded a govtech startup (DMV.org) and turned it into a multi-million-dollar business before turning 21. With a lean team of 5 individuals, she built a web platform that continues to help over 110 million Americans annually. She and her team took their mission to the next level to build a... Read More →


Thursday October 3, 2013 1:00pm - 1:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:00pm

R Summit
Thursday October 3, 2013 1:00pm - 4:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:25pm

TALK Blue Shield
Speakers
avatar for Ryan Walker

Ryan Walker

Quantitative Marketing Analyst, Blue Shield of California
| Ryan Walker is the Quantitative Market Analyst at Blue Shield of California. He holds a PhD in mathematics from the University of Kentucky and has been an R devotee for several years. He has a range of interests in quantitative science, including applied optimization, machine learning, computational fluid dynamics, and medical tomography.


Thursday October 3, 2013 1:25pm - 1:45pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:30pm

Measuring Awe.sm Communities
Topic: Data project unveiled that shows cross-community and insights of key topic

Speakers
avatar for Ro Gupta

Ro Gupta

VP Business Development, Disqus


Thursday October 3, 2013 1:30pm - 1:50pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:30pm

PANEL: Emergence of Data-Driven Customer Profiles

Gaining a competitive edge in acquiring and analyzing customer intelligence is no longer just a matter of acquiring or managing customer data but a process of integrating customer data sources together into "customer profiles". Sources may be the customers themselves, data from your enterprise, or 3rd party data services. On a practical level, how does updating a profile on your customer improve your ability to sell / market to them?  How does adding social data sources or demographic data sources differ from adding historic transactions or credit risk data to their profiles?  Is there one index or database for me to solicit multiple data sources on one company, or is the act of building a customer profile on a business a fragmented act of data gymnastics?


Speakers
avatar for Phil Davis

Phil Davis

CEO, Rapleaf
Phil Davis is the CEO of Rapleaf which provides real-time data on 80% of U.S. emails. As a data veteran, Phil speaks about big data at conferences across the country. Prior to Rapleaf, Phil was the President of ConsumerBase where he ran their data division and digital agency. Prior to ConsumerBase, Phil was the SVP / HD of the newly formed online division of Equifax. Before Equifax, Phil was part of the management team that took Daleen... Read More →
avatar for Fatemeh Khatibloo

Fatemeh Khatibloo

Small Data Evangelist. Privacy & Identity Wonk. Forrester Analyst.
avatar for Andy MacMillan

Andy MacMillan

Senior Vice President and General Manager, Salesforce Data.com
Andy MacMillan is salesforce.com’s Senior Vice President and General Manager of Salesforce Data.com, where he maintains overall responsibility for the market’s leading cloud-based business data solution. In this role, he is focused on delivering data and insights that allow companies to transform into social enterprises by better understanding and engaging with their customers.   Prior to salesforce.com, Andy was Vice... Read More →
avatar for Noam Reininger

Noam Reininger

SVP, Data as a Service and Batch Solutions, Dun & Bradstreet
Noam Reininger is SVP, Data as a Service and Batch Solutions at Dun & Bradstreet, where he leads an organization focused on delivering data management and workflow integration solutions to D&B customers.  | He has more than 15 years of engineering, product and sales leadership experience bringing innovative products to market for B2B and B2C organizations in the information systems, mobile payments and data & analytics markets... Read More →
avatar for Shashi Upadhyay

Shashi Upadhyay

CEO, Lattice Engines
Shashi is responsible for advancing Lattice Engines' vision to deliver the power of Big Data to sales and marketing organizations. Since the company’s founding, Lattice has changed the lives of tens of thousands of sales and marketing professionals with award-winning technology that enables them to be more successful and their companies to drive more revenue. | | Before Lattice, Shashi was a partner at McKinsey & Company where he... Read More →


Thursday October 3, 2013 1:30pm - 2:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

1:50pm

PANEL: Social Trend Spotting Panel (Open Talk)
Topic: A discussion on various approaches to trend spotting in large social networks. 

Moderators
avatar for David Zabowski

David Zabowski

VP Engineering, Disqus

Speakers
avatar for Mike Harkey

Mike Harkey

Platform BD, foursquare
avatar for Rob Johnson

Rob Johnson

VP Product & Strategy, Gnip
Rob is the Vice President of Product and Strategy at Gnip, the world’s largest and most trusted provider of social data. At Gnip, Rob Johnson is responsible for driving the development and production of Gnip’s products. He also plays an integral role in working with Gnip’s social media publishers to make more public data available in the social data ecosystem. Previously, Rob was the co-founder of EventVue, and took part in... Read More →


Thursday October 3, 2013 1:50pm - 2:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

Lightning Talk: Enterprise versus Data Science: What is this new-fangled data science thing, and is it something that Enterprises should run from in terror, or embrace wholeheartedly?
In this 10-minute lightning talk, analytics expert John A. De Goes digs deep layers of buzzwords to show that data science is just more of what many Enterprises are already doing, albeit with next-generation tools and processes.

Speakers
avatar for John De Goes

John De Goes

CTO, Precog
John A. De Goes has been working professionally in distributed systems design and development for more than a decade. Author of multiple best-selling technical books, and a major contributor to open source, John has an extensive background in in scientific and distributed computing, and large-scale analytics. John is a frequent and well-received speaker at industry events. Recent engagements include Strata Conference, MongoDB Conference... Read More →


Thursday October 3, 2013 2:00pm - 2:10pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

TALK: Problem Formulation in the Face of Overwhelming Quantities of Data

As organizations adapt their strategies to promising nascent capabilities to discover and curate massive amounts of new and highly dynamic data, challenges are emerging in the form of how to ask meaningful questions. Exploiting the opportunities and avoiding the pitfalls of the "v's" of large amounts of data (e.g. volume, variety, velocity, veracity) is occupying significant mindshare for data science professionals. In the business-to-business space, these challenges are creating both significant opportunity and ominous new types of risk. While the vast availability and dynamic nature of data are allowing business counterparties to find and do business with each other in new and exciting ways, there are also new bad behaviors, false assumptions, and wholly inappropriate methods of problem formulation that are driving great risk at alarmingly increasing rates. This session will address the phenomena impacting business-to-business decisions in the era of massively available data.


Speakers
avatar for Anthony J. Scriffignano, PhD

Anthony J. Scriffignano, PhD

SVP, Worldwide Data and Insight, D&B


Thursday October 3, 2013 2:00pm - 2:25pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

TALK: The Impact of Big Data on Retail Marketing Analytics
At DataSong, we build time-to-event data-driven statistical models at the customer level that empower marketers to customize their strategies at this very same granular level. Many of today’s existing solutions have the tendency to aggregate out individual effects and lose the granularity that customer-level data embodies, which restricts marketers to strategize at the macro level. Our methodology facilitates both the micro and macro level analyses in tandem for the most comprehensive insights that a marketer can extract. With rapidly advancing technology, marketers are already starting to move toward tailored, customer-specific marketing treatments (for example, retargeting) and DataSong enables marketers to trek down this dynamic marketing path with more than just a bird’s eye view.

Speakers
avatar for Tess Nesbitt

Tess Nesbitt

Statistician, Datasong
I received my PhD in Statistics from UCLA, where I also stayed on board to teach in the Statistics Department after graduating. Since transitioning from academia to Datasong, my most recent work is centered around Time-to-event modeling with big data to quantify the relative influence of marketing campaigns. I have also done Experimental Design and Analysis, Lead Scoring, Fraud Detection, Clustering, and Broad Range of Predictive and... Read More →


Thursday October 3, 2013 2:00pm - 2:25pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

TALK: Exposing Web Data via APIs
The web knows a lot about a lot of things, but it's not so easy to use as a dataset. Search Engines know a lot about the web, but we generally only make the web available in limited ways: type a query in a box, get back 10 results. blekko has recently released a series of data products, some free/open and some paid, which make the intelligence (and stupidity) of the web easier to access, enabling a wide variety of interesting applications.

Speakers
avatar for Greg Lindahl

Greg Lindahl

CTO, blekko
Greg Lindahl is CTO and Founder at blekko, where he works on open data, privacy, datacenter operations, blekko's home-grown NoSQL datastore, and diverse things. Formerly, Greg was a Distinguished Engineer and Founder at PathScale, at which he was the architect of the InfiniPath low-latency InfiniBand HCA, used to build tightly-coupled supercomputing clusters. InfiniPath is now owned by Intel, and is slated to be added to Xeon CPUs as part of... Read More →


Thursday October 3, 2013 2:00pm - 2:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:00pm

PANEL: Audience Expansion for Marketers: How to Use Modeled Audience Data for Finding More of What You Want
Today’s digital marketer has a variety of options when it comes to using third-party data to improve the targeting of a desiredaudience. However, many marketers are still searching for a way to scale their campaigns without sacrificing quality. In this session, you’ll learn how modeled audience data can be used to effectively expand your reach — whether you are looking to findmore in-market buyers or you want to get your message in front of high lifetime value prospects further up the funnel. Additionally, you’ll hear how audience expansion techniques such as act-alike and lookalike audiences can be used to reach entirely new prospects, over and above what you are reaching today. Walk away with a better understanding of which types of data and modeling techniques work best for audience expansion within the framework of your marketing campaign objectives.

Moderators
avatar for Omar Tawakol

Omar Tawakol

CEO, BlueKai
Omar Tawakol is a leader in Silicon Valley and sees revenue in data. His intellectual blend of technologist, marketer and innovator are unique in a business that is mostly driven by marketing expertise. Omar earned a Masters of Computer Science from Stanford University and a Bachelor of Engineering degree from MIT. While at Stanford, he was a computer science researcher at both the Stanford Logic Group and HP Software Labs. Omar's research on... Read More →

Speakers
avatar for Eshwar Belani

Eshwar Belani

VP of Products & Biz Dev, Rocketfuel
Eshwar Belani is VP of products and biz dev at Rocket Fuel, provider of the only big data programmatic media-buying platform. Previously, Belani was founder and CEO of Sensact Applications, a Silicon Valley company that built solutions for smart physical environments. Belani was also part of Epiphany’s product management team, and was co-founder and CTO of iLeverage, a company that built marketing solutions for online retailers. Belani also... Read More →
avatar for David Dowhan

David Dowhan

President, TruSignal
David has been president at TruSignal since January 2012 when the company was spun off from its sister company eBureau. David previously worked for eBureau, spearheading strategic business and product development efforts. David is a pioneer in the online marketing industry and has held several executive leadership positions, successfully growing both private and public venture-backed companies over the last 20 years. He earned a Bachelor of... Read More →
avatar for Cezanne Huq

Cezanne Huq

Head of Online Acquisition, Intuit
As Online Acquisition Leader at Intuit, Cézanne Huq leads a multi-million dollar marketing effort responsible for all online customer acquisition initiatives for Intuit’s growing Small Business Group which includes integration across a multi-channel matrix of paid search, display advertising, affiliate marketing, mobile and social. A digital marketing veteran, Cézanne has held advancing positions at digital powerhouses Omnicom... Read More →
avatar for James Prudhomme

James Prudhomme

CEO, Datacratic
James is a seasoned executive with more than 15 years’ experience in the digital media eco system. He is a creative, resourceful, innovator. He has an unparalleled hands-on experience with ad networks and real-time ad-exchanges coupled with an appreciation for how data is changing the industry.  | | Before joining Datacratic, James held a variety of increasingly senior positions in the digital media industry, including stints at... Read More →


Thursday October 3, 2013 2:00pm - 2:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:10pm

TALK Next Generation Search and Analytics with Lucene and Solr 4
Whether it's enabling core search or powering a next generation product recommendation engine or building agile business intelligence tools, Apache Lucene and Solr are highly capable, open source search technologies that make it easy for organizations to drastically enhance data access. With the release of version 4.4 of Lucene and Solr, it is easier than ever to add and scale search capabilities to your data driven application. In this talk, Lucene and Solr committer Grant Ingersoll will walk you through the latest and greatest capabilities in Lucene and Solr related to relevance, distributed search, and faceting as well as show you how to leverage these capabilities to build fast, efficient, scalable, next generation data driven applications.

Speakers
avatar for Grant Ingersoll

Grant Ingersoll

CTO, LucidWorks
Chief Technology Officer and co-founder of LucidWorks, a Lucene and Solr committer, and a long standing member of the Apache Software Foundation.


Thursday October 3, 2013 2:10pm - 2:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:25pm

TALK: Ryan White
Speakers
avatar for Ryan White

Ryan White

Sr Manager, Search Analytics, A9.com
| Ryan is the senior manager for search analytics at A9, a subsidiary of Amazon.com. Previously at A9 he led the sponsored links advertising team, providing text ads that link from Amazon to other sites. From 2007 to 2009, Ryan was a founder of Euclid Media, a virtual product placement startup that allowed video producers to make money by inserting brands into their online clips. He holds a PhD in Computer Science from UC Berkeley and a BS from... Read More →


Thursday October 3, 2013 2:25pm - 2:45pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:30pm

Lightning Talk: Why Successful Data Science Combines Art and Science
Left brain, right brain. Many people assume that data science is all about the left brain’s logical and analytical side. What they do not realize is that a lot of the value of data science requires a level of interpretation and art. For business use, people do not just want a bunch of numbers – they want the interpretation and insights that data scientists can provide.

Speakers
avatar for Tiffany Geslain

Tiffany Geslain

Data Scientist, DataSong
I received an MSc in Statistics from ENSAI, the French National School of Statistics and Information Analysis. With a specialization in Marketing, I came onboard DataSong for a 6-month internship and have been there ever since. Apart from a few consulting projects here and there, I’ve been mostly focusing on our Attribution tool which uses time-to-event modeling on big data to quantify the relative influence of marketing campaigns.


Thursday October 3, 2013 2:30pm - 2:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:30pm

Interview: Success Stories in Customer Intelligence 2.0

In today’s buyer-driven marketplace, effective marketing and sales requires a much deeper understanding of customer needs. The proliferation of touch points across social, mobile, websites, sales and more makes the process of delivering the right message to the right contact at the right time even more difficult. How can I add more buyer intelligence to the leads I generate? How do I more effectively share customer insights across channels? How can I more effectively pinpoint the right buyers and how can I better understand their needs? Fortunately, there is a whole new set of technologies that can deliver the insight you need. Hear from Denis Pombriant, CEO of Beagle Research, who will share best practices on how companies have utilized data and analytics combined with technology to drive better sales and marketing results.


Moderators
avatar for Ken Wincko

Ken Wincko

Global Product Solutions, D&B
Ken Wincko is VP, Global Product Solutions at Dun & Bradstreet, where he leads a team focused on building and sharing data and analytics best practices to provide global solutions expertise and support the achievement of client objectives to drive more successful business outcomes.  He has more than 18 years of marketing and business development experience in bringing innovative products and marketing programs to market for both B2B and... Read More →

Speakers
avatar for Denis Pombriant

Denis Pombriant

CEO, Beagle Research


Thursday October 3, 2013 2:30pm - 3:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:45pm

Intro by David Zabowski
Speakers
avatar for David Zabowski

David Zabowski

VP Engineering, Disqus


Thursday October 3, 2013 2:45pm - 2:50pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

2:50pm

Threads: Trees and Clusters
Examples of LSI + clustering on Disqus thread trees to identify subtopics and noise.


Thursday October 3, 2013 2:50pm - 3:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

Intergalactic Data Speak
Topic: Using foreign data wrappers for fun and profit.

Speakers
avatar for David Fetter

David Fetter

Data Architect, Disqus


Thursday October 3, 2013 3:00pm - 3:10pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

TALK: 2012 Government Big Data Solutions Award Winner: Analyzing Cancer-Genome Relationships with Hadoop
The 2012 Government Big Data Solutions Award was awarded to the Frederick National Laboratory for Cancer Research for a big data project analyzing relationships between Genomes and Cancer subtypes, as the best project out of over eighty government big data projects. This project also was selected as an 2013 Excellence.Gov finalist for Innovation, and was a 2013 Computer World Honors Laureate for Innovation.

Speakers
avatar for Tom Plunkett

Tom Plunkett

Big Data Evangelist, Oracle
Tom is the lead author of the Oracle Big Data Handbook and the Oracle Exalogic Elastic Cloud Handbook. In 2009, Tom led a team that won a Big Data research project for the Office of the Secretary of Defense. In 2010, Tom co-taught a graduate level computer science course on Big Data for Virginia Tech. In 2012, Tom helped win several industry awards for the Frederick National Laboratory for Cancer Research for a big data project analyzing... Read More →


Thursday October 3, 2013 3:00pm - 3:20pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

TALK: Achieving Breakthrough Business Performance With Data and Analytics

Business executives are facing an unprecedented amount of complexity in the global operating environment.  With an overwhelming amount of information to monitor and more pressure to drive better business results, these business leaders have taken a much stronger interest in gaining better insight in order to improve the quality and speed of decision-making.  Unfortunately, many of them do not understand how to utilize data and analytics to enhance their business strategies.   At the same time, experts in data, analytics and technology don’t always have a seat at the table when strategic decisions are made.  Hear how leading companies are utilizing data and analytics to improve cash flow and prioritize investments, optimize their supply chain, and improve sales and marketing effectiveness to drive better business results.


Speakers
avatar for Ken Wincko

Ken Wincko

Global Product Solutions, D&B
Ken Wincko is VP, Global Product Solutions at Dun & Bradstreet, where he leads a team focused on building and sharing data and analytics best practices to provide global solutions expertise and support the achievement of client objectives to drive more successful business outcomes.  He has more than 18 years of marketing and business development experience in bringing innovative products and marketing programs to market for both B2B and... Read More →


Thursday October 3, 2013 3:00pm - 3:25pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

PANEL: Data Hubs, Data Markets, Data-as-a-Service
Where can I get new data feeds? This is a question facing the finance industry, the advertising industry, startup developers, and web search companies. Instead of a single data marketplace, the big data revolution has lead to the fragmentation of sources of data. Even the simple act of getting Twitter data is now a fragmented art of integrating one of many 3rd party Twitter data providers. Who is building the next generation of data hubs, and where will I find my next key data feed? Have the past 4 years of data markets and data hubs answered the classic questions about standard license terms, standard data formats, or searching for the data you want?

Moderators
avatar for Geoff Domoracki

Geoff Domoracki

CEO & Founder, Data 2.0
Geoff Domoracki is the co-founder and CEO of Data 2.0. A philosophy major turned web entrepreneur, Geoff lives in the cross-section of startups, technology, and society. Geoff is also the co-founder of Techweek, the largest Midwest startup & technology conference, as well as a consultant for investment firms such as Lightbank, the venture capital firm behind Groupon. His interests include open data, microfinance, venture capital, and... Read More →

Speakers
avatar for Stephane Dubois

Stephane Dubois

Founder and CEO, Xignite
Stephane Dubois is a recognized software and market data industry executive and innovator, who founded Xignite to pioneer market data in the cloud. Today, Xignite is known for creating the industry’s only pure-play market data cloud platform, used by clients around the world, across a range of industries. The company’s platform also powers market data cloud solutions offered by exchanges and financial services firms. Prior to Xignite... Read More →
avatar for Rob Johnson

Rob Johnson

VP Product & Strategy, Gnip
Rob is the Vice President of Product and Strategy at Gnip, the world’s largest and most trusted provider of social data. At Gnip, Rob Johnson is responsible for driving the development and production of Gnip’s products. He also plays an integral role in working with Gnip’s social media publishers to make more public data available in the social data ecosystem. Previously, Rob was the co-founder of EventVue, and took part in... Read More →
avatar for Augusto Marietti

Augusto Marietti

Geek Sniper / CEO, Mashape
Marietti was born in Rome, Italy and graduated in 2009 from the Catholic University of Milan where he received a BSc in Economics. During 2008, Marietti enrolled at UC Berkeley for an exchange program in International Economics. Marietti at the age of 19, founded MemboxX, one of the first data storage services in Europe in early 2007. The service was used by over 20,000 customers to save their files as well as their personal and easy-to-forget... Read More →
avatar for Noam Reininger

Noam Reininger

SVP, Data as a Service and Batch Solutions, Dun & Bradstreet
Noam Reininger is SVP, Data as a Service and Batch Solutions at Dun & Bradstreet, where he leads an organization focused on delivering data management and workflow integration solutions to D&B customers.  | He has more than 15 years of engineering, product and sales leadership experience bringing innovative products to market for B2B and B2C organizations in the information systems, mobile payments and data & analytics markets... Read More →
avatar for Sumit Sharma

Sumit Sharma

Director & GM of ProgrammableWeb & APIhub, MuleSoft, MuleSoft
Sumit Sharma is passionate about APIs and the power of exposing data, and building connectivity in the world today.  | At MuleSoft he is responsible for API Solutions, including APIhub,  | the world’s leading API publishing and consumption platform. Prior to  | MuleSoft, Sumit was at Nebula, an OpenStack based IaaS private cloud  | system provider; and prior to that he was a leader of the Cloud practice at ... Read More →


Thursday October 3, 2013 3:00pm - 3:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

Data, Algorithms and Used Cars
Machine Learning is a field of study that has been active for over three decades, but has recently become a hot area in industry. Companies like Amazon, Apple, Microsoft, Yahoo all have active machine learning groups working on developing and deploying advanced algorithms in consumer products. Machine learning has also found it's way into medicine, finance, entertainment and manufacturing. Opera Solutions is a company that uses machine learning and predictive analytics technology to solve business problems in a variety of industries to fortune-500 companies. In this talk I will give a brief introduction to the field and then discuss a case study of applying learning algorithms to accurately price vehicles to b sold at auction. I will conclude with 10 lessons learned.

Speakers
avatar for Jacob Spoelstra

Jacob Spoelstra

Global Head of R&D, Opera Solutions


Thursday October 3, 2013 3:00pm - 3:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

TALK: Synchronizing marketing programs across channels: The marriage of display advertising and marketing automation (Open Talk)
Speakers
avatar for Chris Mann

Chris Mann

VP Product Managment, Bizo
Leading product management at Bizo Chris has a passion for building new businesses. With over 20 years product management and sales experience Chris comes to Bizo from Coremetrics where he is credited with building the market leading real time product recommendation business for e-commerce. Previous to Coremetrics he held multiple product management roles with IBM's WebSphere business unit over a 10 year span. Chris is passionate about family and... Read More →


Thursday October 3, 2013 3:00pm - 3:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:00pm

PANEL: R Means Business
The panel discussion will explore the use of R in business with the following participants:

Uday Tennety (Revolution)
Ryan Walker (Blue Shield of CA)Data for A9 Product Search
Tess Nesbitt (Data Song)
Ryan White (A9)

Panel Discussion (moderator: David Smith)

Moderators
avatar for David Smith

David Smith

VP of Marketing, Revolution Analytics
David Smith leads is Vice President of Marketing and Community at Revolution Analytics, the leading commercial provider of software and services based on the open source R project for statistical computing. With a background in data science, he writes daily about applications of R and predictive analytics at the Revolutions blog (blog.revolutionanalytics.com), and was named a top 10 influencer on the topic of “Big Data” by Forbes... Read More →

Speakers
avatar for Tess Nesbitt

Tess Nesbitt

Statistician, Datasong
I received my PhD in Statistics from UCLA, where I also stayed on board to teach in the Statistics Department after graduating. Since transitioning from academia to Datasong, my most recent work is centered around Time-to-event modeling with big data to quantify the relative influence of marketing campaigns. I have also done Experimental Design and Analysis, Lead Scoring, Fraud Detection, Clustering, and Broad Range of Predictive and... Read More →
avatar for Uday Tennety

Uday Tennety

Director, Advanced Analytics Services, Revolution Analytics
Uday Tennety has 15 years of experience in providing enterprise software solutions to clients in the Retail, Insurance, Banking, Transportation, Telecom, Energy and Software industries. He is currently working as the Director of Advanced Analytics Services at Revolution Analytics. In this capacity Uday works with the Fortune 1000 clients helping them with their Big Data Analytics initiatives. | | Prior to joining Revolution Analytics, Uday... Read More →
avatar for Ryan Walker

Ryan Walker

Quantitative Marketing Analyst, Blue Shield of California
| Ryan Walker is the Quantitative Market Analyst at Blue Shield of California. He holds a PhD in mathematics from the University of Kentucky and has been an R devotee for several years. He has a range of interests in quantitative science, including applied optimization, machine learning, computational fluid dynamics, and medical tomography.
avatar for Ryan White

Ryan White

Sr Manager, Search Analytics, A9.com
| Ryan is the senior manager for search analytics at A9, a subsidiary of Amazon.com. Previously at A9 he led the sponsored links advertising team, providing text ads that link from Amazon to other sites. From 2007 to 2009, Ryan was a founder of Euclid Media, a virtual product placement startup that allowed video producers to make money by inserting brands into their online clips. He holds a PhD in Computer Science from UC Berkeley and a BS from... Read More →


Thursday October 3, 2013 3:00pm - 3:45pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:10pm

Lightning Talk: Community Segmentation (Open Talk)
Topic: Identifying commonalities between users among diverse communities.

Speakers
avatar for Pedro Oliveira

Pedro Oliveira

Data Engineer, Disqus


Thursday October 3, 2013 3:10pm - 3:20pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:20pm

The Data Whisperer: The Humanity of Low Latency, Big Data Analytics
Topic: How do you approach data engineering in a way that allows you to listen to the data, not force the data to do what you want?

Speakers
avatar for Sam Parker

Sam Parker

VP Product, Disqus


Thursday October 3, 2013 3:20pm - 3:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:20pm

Lightning Talk: Gagnier Margossian
As data gets "bigger," more policy and regulatory issues arise. With data, ownership, privacy and accountability continues to dominate our digital lives, with a host of incidents brought to national attention by the mainstream media highlighting the risk of data design without the users in mind. More unruly than data itself is the law concerning it. The power of data is unprecedented as are the legal challenges relating to its collection and maintenance.

This panel will tackle the legal challenges faced in enterprise, open government and other sectors with data. Ranging from privacy to day-to-day management issues, the goal will be to guide audience members on how to create and manage data projects that are profitable and successful with the law as part of the design. Panelists will also address the policy environment, discussing Federal Trade Commission and congressional activity that may impact businesses built on data today.

Speakers
avatar for Christina Gagnier

Christina Gagnier

IP, Privacy and All Things Internet Esq. Government Affairs. Technology.


Thursday October 3, 2013 3:20pm - 3:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:30pm

Cassandra: Why Bother?
Topic: How to choose the right database for storing your real-time data.

Speakers
avatar for George Courtsunis

George Courtsunis

Software Engineer, Disqus


Thursday October 3, 2013 3:30pm - 3:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:30pm

TALK: The Rise of Big Data Business Models In A World of Digital Disruption

The rise of big data is an exciting — if in some cases scary — development for business. Together with the complementary technology forces of social, mobile, the cloud, and unified communications, big data brings countless new opportunities for learning about customers and their wants and needs. It also brings the potential for disruption, and realignment. Organizations that truly embrace big data can create new opportunities for strategic differentiation in this era of engagement. Those that don't fully engage, or that misunderstand the opportunities, can lose out. Learn how business model disruption will begin with big data business models and what you can do to disrupt business before you are disrupted.


Speakers
avatar for Ray Wang

Ray Wang

Founder and Principal Analyst, Constellation Research


Thursday October 3, 2013 3:30pm - 3:55pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

3:40pm

Data Lab Power Hour+
Join the Disqus team to hack on one of three data lab projects, focused on Python, Storm or Postgres. We’ll set you up with a basic environment, and access to our giant stream of comment data. The best project receives a Fitbit! Second prize is the first drink at our open bar right afterwards.

Thursday October 3, 2013 3:40pm - 5:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

PANEL: The Emergence of Industry Vertical Data Hubs

The dynamic transformation of industries created by market forces and new business models are driving business leaders to increasingly rely on sophisticated vertical data and analytics techniques.  To meet these needs, the future of "data markets" - or places to buy or acquire data - will continue to focus on building an ecosystem of vertical-specific sources.  What makes each industry vertical so unique regarding data use cases, infrastructure, or data standardization / aggregation?  If the challenge facing data-as-a-service is resisting "commoditization of data" then how do industry vertical data markets solve this problem?  How have veterans of industry-specific data-as-a-service markets shaped their products to meet their unique customers’ demands?


Moderators
avatar for Geoff Domoracki

Geoff Domoracki

CEO & Founder, Data 2.0
Geoff Domoracki is the co-founder and CEO of Data 2.0. A philosophy major turned web entrepreneur, Geoff lives in the cross-section of startups, technology, and society. Geoff is also the co-founder of Techweek, the largest Midwest startup & technology conference, as well as a consultant for investment firms such as Lightbank, the venture capital firm behind Groupon. His interests include open data, microfinance, venture capital, and... Read More →

Speakers
avatar for Tim Baskerville

Tim Baskerville

President & CEO, HGData
Tim Baskerville is President of HG Data Company, a venture-funded big data startup that is the leading source of granular intelligence on enterprise technology deployments. The company monitors the use of more than 3000 categories and versions of hardware, software and services. | | Tim is a long-time entrepreneur and advisor to the data publishing and business information industries. Among organizations Tim has led: JupiterResearch (New... Read More →
avatar for Bob Preston

Bob Preston

Director – Business Development,, Healthcare Data Solutions
avatar for Blake Sitney

Blake Sitney

President & CEO, Profound Networks
avatar for Vimal Vel

Vimal Vel

VP - Partner Solutions Strategy, Dun & Bradstreet
Vimal Vel is the Vice President of Partner Solutions Strategy at D&B where he has responsibility for solutions that are developed and launched in collaboration with D&B’s Strategic Partners. He is a Product and Partnership expert who specializes in integrating Partner Strategy and Product Innovation to drive scalable new product monetization models. He also plays a key role in D&B’s Data-as-a-Service (DaaS) Strategy that... Read More →


Thursday October 3, 2013 4:00pm - 4:30pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

WORKSHOP: The Rules of Next Generation Web Optimization and the Death of A/B Testing (Open Talk)
The rules of web optimization today are based on assumptions of how data can be collected and used that are dying. Data can now be processed in real-time, there is vastly more available than ever before, allowing us to discover visitors' intention from the moment of their arrival. This new paradigm (and the technologies that enable it) will kill some of the old ways of doing things and be governed a whole new paradigm of rules that are both strange and exciting.

Speakers
avatar for Adam Bonnifield

Adam Bonnifield

Co-Founder, Spinnakr
Adam started his career running digital strategy for political campaigns, breaking national Congressional fundraising records in 2006 and 2008. He later created the first Twitter targeting tool used in politics, Giv.to, which was deployed in partnership with both major campaign committees. Since then he co-founded Spinnakr, a new kind of analytics platform that takes action for you, with the goal of radically democratizing analytics.


Thursday October 3, 2013 4:00pm - 4:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

TALK: Big Data, Big Responsibility

They say that with great power comes great responsibility. As data scientists, with big data comes big obligations.  But beware – we must act now.  As “big data” prepares to enter the “trough of disillusionment” in the Gartner hype curve, we shoulder the burden of driving the industry forward and delivering on the promise of data, now.  We will be moving from a time of great investment to great skepticism and it is our responsibility to our customers, companies and industry to prove that big data isn’t just a fad.  To do this, we must help our organizations identify and focus on the metrics that truly matter, help translate business questions into data questions and data findings into business strategy, and build data products that drive value for our end users and organizations. Above all, we must continuously tout not just the innovative work that we do, but more importantly, how our work significantly impacts our company’s bottom line.   


Speakers
avatar for Cameran Evans

Cameran Evans

Chief Data Scientist, Socialcast by VMware
Combining advanced analytics with business acumen, Cameran leads the Socialcast by VMware Data Science team. Cameran is responsible for leading all data efforts on the Socialcast product, using big data to inform and create new products as well as mining customers’ community data to help them optimize their investment. A veteran of the business intelligence community, Cameran was previously with Disney Parks and Resorts where she drove... Read More →


Thursday October 3, 2013 4:00pm - 4:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

TALK: Harnessing Big Data Streams with Jubatus
Jubatus is an open-source project (http://jubat.us) co-developed by NTT and PFI. Different from existing machine learning tools, it allows users to conduct distributed online learning on a cluster.  This talk describes Jubatus' underlying architecture as well as how one can use it on big data streams and refresh models in real time.

Speakers
avatar for Eric Chen

Eric Chen

Senior Research Engineer, NTT Innovation Institute, Inc. (NTT I3)
Eric Chen is a Senior Research Engineer with NTT Innovation Institute, Inc. (NTT I3) , and has been an employee of NTT since 1997. Chen is a Senior Member at IEEE and has served as a member/co-chair of the Technical Program Committee at various major conferences, including Globecom, ICC, IPTCOMM, SAINT and SDN Summit. He is an author/co-author of more than 25 papers and 10 granted patents. His research interests include... Read More →


Thursday October 3, 2013 4:00pm - 4:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

TALK: Quantcast (Open Talk)
Speakers
avatar for Jim Kelly

Jim Kelly

Vice President, R&D
Jim grew up in the Bay Area. He graduated from Berkeley with a BA in Physics; and from Princeton University with a PhD in the same field. After defending his PhD he realized that he wanted to move back to San Francisco. “That was the time when you would find job ads in newspapers.” He saw several open positions for Software Engineers and Easter Bunnies – the latter because it was close to Easter. He thought that the Easter Bunny... Read More →


Thursday October 3, 2013 4:00pm - 4:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:00pm

PANEL: Effective Self-Regulation: Why This Can Be the Answer to Consumer Privacy

Advertising technology data companies are proving now more than ever that they can be good actors with respect to consumer privacy online and on mobile. In this panel session, Marc Groman, Executive Director for the Network Advertising Initiative, Noga Rosenthal, General Counsel for the Network Advertising Initiative and Omar Tawakol, CEO of BlueKai, will spark an open dialogue about issues and solutions that move the privacy ball forward and share some of the benefits that self-regulation brings to the entire online data ecosystem. The panel will take a deep dive into the issues of online privacy and how self-regulation has encouraged third-party advertising companies to be more engaged than ever with raising standards for the industry. It will address consumers’ misconceptions about the ad tech industry that has caused third party data companies to be criticized in the privacy debate as well as debunk several of the misconceptions floating around about online privacy. Effective self-regulation includes high standards that must evolve over time, ongoing compliance, and enforcement. The panel will also detail how self-regulation is promoting the overall health of the online advertising ecosystem and a win win win for consumers, industry, and regulators.



Speakers
avatar for Marc Groman

Marc Groman

Executive Director, Network Advertising Initiative
As Executive Director of NAI, Marc Groman leads the organization’s growth and ongoing efforts to develop and maintain high standards for Interest-Based Advertising. Widely recognized as a thought leader on privacy, e-commerce, and marketing law, Marc brings a unique perspective to his role, having engaged with privacy issues for over a decade and from nearly every angle – government litigator, senior policy advisor, compliance... Read More →
avatar for Noga Rosenthal

Noga Rosenthal

General Counsel, Director of Compliance, NAI
As General Counsel and Director of Compliance for the NAI, Noga Rosenthal leads the NAI's compliance program. With an extensive background in online advertising, legal issues and emerging technologies, Noga helps to ensure members’ compliance with the NAI Code and policy requirements while also advising members on policy issues and best practices recommendations.    Through tough enforcement, ongoing investigations, and annual... Read More →
avatar for Omar Tawakol

Omar Tawakol

CEO, BlueKai
Omar Tawakol is a leader in Silicon Valley and sees revenue in data. His intellectual blend of technologist, marketer and innovator are unique in a business that is mostly driven by marketing expertise. Omar earned a Masters of Computer Science from Stanford University and a Bachelor of Engineering degree from MIT. While at Stanford, he was a computer science researcher at both the Stanford Logic Group and HP Software Labs. Omar's research on... Read More →


Thursday October 3, 2013 4:00pm - 4:40pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

4:45pm

Top 3 DataWeek Startups Pitch
Thursday October 3, 2013 4:45pm - 5:10pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

5:00pm

Expo Happy Hour
Thursday October 3, 2013 5:00pm - 6:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

5:00pm

Disqus IRL
Thursday October 3, 2013 5:00pm - 7:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123

5:00pm

Disqus IRL
Real life drinks, real free. Head over to the Developer Lounge to hit up the Disqus open bar. More data ”disqussion” awaits. Also, swag available (while supplies last.)

Thursday October 3, 2013 5:00pm - 7:00pm
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123