Thursday, October 3 • 10:00am - 10:40am
WORKSHOP: Four Pillars of Data Visualization (Open Talk)

Sign up or log in to save this to your schedule, view media, leave feedback and see who's attending!

This talk discusses the broad design considerations necessary for effective visualizations. Attendees will learn what’s required for a visualization to be successful, gain insight for critically evaluating visualizations they encounter, and come away with new ways to think about the visualization design process.

To be most effective, a visualization must have, in this order:
- Purpose (Why are we creating this visualization? Who is it for?)
- Content (What data matters? What relationships matter?)
- Structure (How do we best reveal those data and relationships?)
- Formatting (How does it look & feel? How will it be consumed?)

This talk will define these four pillars, reveal why they must be selected in this order, and discuss the importance and impact each has on your visualization.

avatar for Noah Iliinsky

Noah Iliinsky

Visualization Expert, IBM
Noah Iliinsky strongly believes in the power of intentionally crafted communication. He has spent nearly 10 years thinking, writing, and speaking about best practices for designing visualizations, informed by his graduate work in user experience and interaction design. He is a frequent... Read More →

Thursday October 3, 2013 10:00am - 10:40am PDT
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123