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Wednesday, October 2 • 1:00pm - 1:40pm
KEYNOTE: How Big Data will "Cross the Chasm" from experimentation to mainstream

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Todd will talk about the opportunities and challenges facing the big data market.  What is the potential for business of successfully implementing big data?    What are  the  pitfalls that could cause the market to fizzle and fall to the wayside?  And what will the industry response be that will ensure success.  Also learn what a virtual data machine is and why is it critical to building successful data products and applications in the big data age.    Modern day applications draw their power from the ability to collect and integrate large amounts of data from a variety of disparate systems including social data, sensor data, traditional relational data and legacy application data.  In fact, it turns out that 80% of the work in a big data project involves data integration and data quality.  Learn how the concepts behind a virtual data machine increase developer productivity up to 5 times and avoid some of the pitfalls in big data projects.


avatar for Todd Goldman

Todd Goldman

Vice President and General Manager for Enterprise Data Integration, Informatica
Todd Goldman is the Vice President and General Manager for Enterprise Data Integration at Informatica, the world’s number one independent provider of data integration software. Under his direction, Informatica enables organizations to access and integrate data from virtually any... Read More →

Wednesday October 2, 2013 1:00pm - 1:40pm PDT
Fort Mason Center 2 Marina Blvd San Francisco, CA 94123